Shift is brought to you by Aurora Labs.

Aurora Labs is pioneering the use of vehicle software intelligence and line of code technology

to help OEMs overcome the complex cost challenges of developing and managing the growing amount of vehicle software. Hi everybody. Welcome to Shift, a podcast about mobility. I'm your host Pete Bigelow.

Hi it's Leslie Allen. Welcome to the show.

Joining us today is Claire Jones, Chief Commercial Officer for What Three Words, a micro-location company.

And speaking at micro- Leslie I couldn't help but

notice earlier that you were holding a road Atlas in your hands do you have a trip

plan that you need to tell us about? Well I don't know if I need to tell everybody about it,

but you know, I am taking a trip on going to be

for the first time experimenting with RVing.

So my husband and I are renting an RV.

And we're not gonna go far because you have to pay by the mile

for these things, so we're going to drive

from Michigan to Maryland and stay at a campground.

Well, actually, it's a shame to call this a campground.

It's more of a resort.

They do have camping there at the resort. So then we're going to drive back and maybe stay at one of those other types of more rustic campgrounds on the way back. So yeah, I wanted to have a road at list because I wanted to be able to see

the country on a single page or a single spread and I mean I use Google Maps and everything like that just like everybody else and I have a GPS.

But it's something cool about being able to see everything all at once. You can see all the highways and where they connect to one another without having to tap to another page or make

the map bigger on your screen or something like that.

So I will confess that I took a road trip earlier this summer and across the country and it was the first time and a long time that for that sort of like, you know, sort of adventure, I did not bring our road Alice and I thought, you know, the whole thing was so seamless with ways in the car that I had to plan nothing. I literally had to think about it in no way whatsoever.

How I was going to get in California, wind up at the exact right address. Obviously all the

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