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Business Wars Daily

Cinemas Get Creative To Lure Back Customers

Business Wars Daily

Audible

Business, Business News, News, Daily News

4.6717 Ratings

🗓️ 10 May 2022

⏱️ 6 minutes

🧾️ Download transcript

Summary

Today is Tuesday, May 10, and we're looking at AMC Entertainment vs. Cinemark.

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Transcript

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0:00.0

Wonderly Plus subscribers can listen to Business Wars daily ad-free right now.

0:04.8

Join Wonderly Plus in the Wondery app or on Apple Podcasts.

0:08.5

If you or someone you care about has cancer,

0:11.5

Macmillan Cancer Support's online community is here to help from day one.

0:16.1

Macmillan's free online forum provides a safe space to get support from both experts and others who've been

0:22.0

there. Members support each other anonymously, sharing what's helped them on a range of subjects,

0:27.5

from dealing with side effects such as hair loss and fatigue, to money worries and managing work,

0:32.9

or talking with children about a diagnosis. There are different forums on cancer types or experiences,

0:39.0

opportunities to ask an expert, and blog posts.

0:42.0

Find support 24-7 from people who get what it's like to have cancer.

0:46.7

To join, search McMillan online community.

0:49.2

Thank you. From Wondery, I'm David Brown, and this is Business Wars Daily on this Tuesday, May 10th.

1:08.1

If you're a movie buff, chances are you can recall the moment when you fell in love with the big screen.

1:30.3

Snap out of it.

1:31.8

The pandemic's impact on cinemas is hard to overstate.

1:35.5

But now that restrictions have been greatly relaxed and people are venturing out more,

1:39.9

movie theaters want their customers back,

1:42.4

and they're coming up with creative ways to get them.

1:45.6

AMC has been adding live concerts and sporting events to its schedule.

1:50.0

You can see that anticipated boxing match or a Metropolitan Opera performance on the big screen.

1:56.3

The country's biggest movie chain has also been investing heavily in advertising and marketing since last year,

2:02.1

recruiting spokespeople like Nicole Kidman to remind people what they love about going to the movies.

...

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