When you do a perfume ad, the photographer is trying to capture an image that evokes some kind of feeling that you go,

I want to feel like a girl on the beach with wet hair and sand all over her body.

But you're selling a perfume. I think with watching... beach with the sound of it, you know, or if I layer it with bracelets it becomes an accessory. It's a lifestyle

brand these days that is what a watch is. Hey everybody. I'm your host Stephen Pulburn and this is Hodincky Radio.

I'm not going to lie. When I opened up my inbox one morning a few weeks ago,

bleary-eyed, still hadn't had my first cup of tea, and

saw an email with the subject line, Cindy Crawford for Hodincky Radio, I legitimately

had to do a double-take. That Cindy, was the first thing that popped into my head.

Now, fast forward a little less than two weeks, and I find myself on a Zoom call with the

legendary supermodel, philanthropist, and watch ambassador, still sort of in disbelief.

But it turns out that beyond being a fashion icon and arguably the first modern ambassador

for a watch brand, Cindy is extremely charming and kind, and I quickly found myself chatting with her just like I would with anybody else.

We talked about some of her career highlights and how she's using her platform to make a difference,

but we really went deep into her connection to watches and Omega in particular.

She's been affiliated with the brand for over 25 years and along with a few collaborators

changed the way watches are marketed and promoted to the public.

Cindy also shared some of her favorite watch-related memories,

including a picnic in the Alps with Jean-Claude Beaver after a shoot,

and the time she jokingly told Nick Hyac Senior

that she wanted a special platinum constellation only to find one

waiting for the next time she visited Switzerland. All right I'm mostly going to

shut up now and let Cindy do the bulk of the talking. Let's be real, she's got much

...