This is the Gary V. Audio Experience.

For everybody who's listening who doesn't know,

I've never actually heard you really break this down.

Tell us what Moonbirds is.

Yeah, I mean, it's essentially our way to...

When we started the Proof Collective, which was this thousand member,

a little private Discord community of like Hardcore NFT collectors,

we didn't have a PFP.

So ours was a card, like a picture of a card.

No one wants to change their Twitter profile to a picture of a card.

So we thought, you know, this is create something fun.

We like the idea of these birds being all-seeing, all-knowing,

just kind of a collection of owls,

is actually called a parliament.

And so we had this idea, this little secret society that we have,

that is that they intersect of kind of art and culture.

So we wanted to create a private Discord for that.

And we launched the Moonbirds Project, you know,

classic tip of the hat to the crypto punks doing 10,000 of them.

And yeah, I just went gangbusters.

And I've always said this many times over.

The first person I heard talking about Utility and NFT was you, Gary.

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