This is the Gary V. Audio Experience.

Eric Wall, welcome to the show, thrilled to see you, my man.

Thank you kindly. Appreciate the opportunity to be here.

I'm excited because you've got a big book launch.

We've got a calling show. You are a killer of the art. I mean, people who are

seeing this, you might have seen the version you've made for myself

in episodes of Daily B. You are a very talented dude that I've gotten to know

in the last year or so, and I'm excited to introduce you to the audience.

So for the people that don't know who you are, how do you sum yourself up?

I am a disruptive strategist. So I'm a performance artist who speaks on the

corporate lecture circuit. I'm also an author, flying around doing 100 shows

a year for the last 12 years in a row, sharing about

disruption, how to innovate, how to differentiate from the competition,

how to embrace the future of business. But it's a very niche

market. So it's all corporate conferences, sales

events, but I don't do many public shows. So I'm not a

I'm not a household name. I'm invisible to...

Because you've been more into a B2B strategy. Exactly.

Speaking to corporate. So how did you get there? Did you come?

I'm going to assume just even knowing your vibe, you came up as an artist and

then did you stumble into that world or did you go the other way?

Help me. I'm a fly, fly you don't assume people.

...