Welcome to the CLS experience. I'm your host, Craig Siegel. I'm a born and raised New Yorker

who achieved success with multiple businesses, but I crave something deeper. So I dedicated myself to

personal growth and transformation by revamping my mindset. I went from being unable

to run a mile to conquering four marathons the following year. Now, I want to help others manufacture

big breakthroughs of their own. Manifesting is a real thing. You know, you just really go after a target.

And at a certain point, I know why do you like, you know, that part was kind of boring.

So where I'm at with where I'm in jewelry as far as, you know, I'm at now,

this is going to be talked about 10 years from now, 50 years from now, 30 years from now.

My piece is being in, you know, all the metropolitan, you know, museums across the globe,

collaborating with Murakami and cause and things like that.

Maybe, you know, who knows, there might be a Jeff Krooombs or maybe a Damien Hersch collab later.

And, you know, I just feel like, all, well, where are we going? With all these gigantic brands and doing these, these partnerships and things that no one

ever even thought about doing, they're just literally still stuck on trying to find the next

celebrity to promote their piece.

On today's episode of the CLS experience with a very special treat, he's a Renaissance man

who reinvented himself and had success in many different

arenas. He's a super entrepreneur, actor, musician, and iconic jeweler. He signed Jay-Z to his

first record deal and will forever be part of the hip-hop industry. He's the CEO and founder of

F&F and co and is the world-class jeweler to the most elite actors and entertainers making pieces

for Drake, Tom Cruise, and the legendary Michael Jackson, just to name a few. Simply put,

he's an icon and one of the best jewelers to ever do it. He's the host of the phenomenal show

Beyond the Boulder podcast and was absolutely meant to be behind the mic. He's just an overall

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