ChatGPT Quietly Switches From Bing to Google

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Careers, Business, Marketing

4.6 • 1.3K Ratings

🗓️ 14 July 2025

⏱️ 21 minutes

🔗️ Recording | iTunes | RSS

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Summary

In this episode #3004, Eric Siu and Neil Patel discuss the shift from Bing to Google and the Microsoft-OpenAI partnership’s impact on businesses. They cover how marketing agencies are evolving amid regulations and bureaucracy while emphasizing the role of relationships, referrals, and trust in driving B2B success. The episode wraps with lessons on learning from failures and staying consistent in a changing landscape. TIME-STAMPED SHOW NOTES (00:00) The Shift from Bing to Google (03:05) The Dynamics of the Microsoft-OpenAI Partnership (05:57) Navigating Business Challenges During COVID (09:08) The Evolution of Marketing Agencies (12:03) The Impact of Bureaucracy on Agency Performance (13:25) The Impact of Regulations on Innovation (14:07) The Role of Relationships in Business Success (17:07) The Importance of Referrals and Trust (20:39) Learning from Failures and Consistency To suggest a topic, go to https://www.marketingschool.io. For more content from Eric and Neil, check out Eric’s Leveling Up with Eric Siu YouTube channel and Neil’s Neil Patel YouTube channel. Connect with Us: Single Grain << Eric's ad agency NP Digital << Neil’s ad agency X @neilpatel, @ericosiu Instagram @neilpatel, @ericosiu Drop Us a Review If You Enjoyed the Episode!

Transcript

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0:00.0	Eric, did you see Chad GPT has probably replaced Bing?
0:04.7	I do.
0:05.4	You picked the worst one.
0:06.6	I was complaining about this topic that you picked.
0:09.4	I was like, God, Neil picks the worst topics.
0:12.0	But no, it is a big deal.
0:13.5	I actually didn't see this.
0:14.4	So please explain.
0:15.5	Yeah, so there's this French blogger, Alecseo.com.
0:20.7	He has a newsletter. And he did an analysis with certain queries.
0:25.7	When you look at the search results in chat, GBT, for some of the ones that he pulled,
0:32.2	I don't read French.
0:33.8	You can't translate the image as easily as the text.
0:36.7	But roughly 30% of the results were from being, but on the flip side, 90% were from Google.
0:43.5	You know, this is interesting to me because aside from this, you look at the Microsoft
0:48.0	Open Air Partnership, it's getting shakier and shaker.
0:50.4	And then you've seen the commentary on X where people have said,
0:56.1	Sam Alman's lost so many executives, right?
0:57.3	Like before, like the CEO before. The Facebook and everyone.
0:58.8	Recently, yeah.
0:59.4	But even before, he lost like Mira.
1:01.1	He lost all these other people resigned, right?
	...

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