Changed The Entire Gym Industry | Ep 358
The Game with Alex Hormozi
Alex Hormozi
4.9 • 4.8K Ratings
🗓️ 30 December 2021
⏱️ 15 minutes
🧾️ Download transcript
Summary
Get them to care by showing you actually care. Today, Alex (@AlexHormozi) shares with us his story of how he solved the churn in the gym industry, and the process he did to achieve this goal!
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Timestamps:
(1:03) - Alex shares backstory and struggles during Gym Launch.
(4:14) - Gathering gym owners to discuss customer surplus and focus areas.
(8:06) - Five factors in group discussion: accountability, feedback, community events, personalization, consistency.
(11:33) - Solve problems: consult experts, find solutions, consolidate findings, explore industry efforts.
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Transcript
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| 0:00.0 | Real quick, you guys already know that I don't run any ads on this and I don't sell anything. |
| 0:04.6 | The only ask that I can ever have are you guys that you help me spread the words. |
| 0:07.8 | We can not more entrepreneurs, make more money, feed their families, |
| 0:10.9 | make better products, and have better experiences for their employees and customers. |
| 0:14.9 | The only way we do that is if you can rate and review and share this podcast. |
| 0:19.4 | The single thing that I have to do is leave review. |
| 0:21.9 | I'll take you 10 seconds or one type of the thumb. |
| 0:23.9 | It would mean the absolute world to me. |
| 0:25.2 | More importantly, it may change the world of someone else. |
| 0:28.3 | About how I solve to turn for the entire gym industry. |
| 0:33.3 | Welcome to the game where we talk about how to get more customers, |
| 0:35.6 | how to make more customers, how to keep them longer, |
| 0:37.6 | and the many failures and lessons we have learned along the way. |
| 0:40.0 | I hope you enjoy and subscribe. |
| 0:43.1 | In this video, I'm going to tell you a story about how I solve to turn for the entire gym |
| 0:48.1 | industry. And I think there are a lot of things you can take from this, both in the actual |
| 0:52.2 | outcome itself, but also the process that was used to achieve it. |
| 0:56.0 | All right. So one of the things I'm going to rewind the time clock here. |
| 1:00.0 | So for those who don't know me, I had a chain of gyms in California. |
| 1:04.1 | I just founded in 2013. I had six gyms by 2016. |
| 1:09.1 | That I grew just using cashflow from the growth of the facilities. |
| 1:13.3 | And so I was very good at the marketing and selling process of getting people in the gyms |
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