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Money Rehab with Nicole Lapin

Change Maker: Aliza Licht, Marketing Guru, on DIY PR and Building a Personal Brand

Money Rehab with Nicole Lapin

Money News Network

Education, Self-improvement, Business

4.61.7K Ratings

🗓️ 3 December 2021

⏱️ 20 minutes

🧾️ Download transcript

Summary

Aliza Licht, PR guru and real-life The Devil Wears Prada insider joins Nicole today to talk about how to be your own PR team, and what a career in PR really looks like. Learn more about your ad-choices at https://www.iheartpodcastnetwork.comSee omnystudio.com/listener for privacy information.

Transcript

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0:00.0

Hey guys, are you ready for some money rehab?

0:05.1

Wall Street has been completely upended by an unlikely player. Game stop.

0:08.8

That's a good one.

0:09.8

Ian and should I have a 401k because you don't do it?

0:12.6

No, I know.

0:14.2

What's that?

0:15.2

I don't think the whole world will revolve around you on your money.

0:17.6

What a dumb shit.

0:18.8

I think I'm going to die.

0:19.8

Charge for wasting our time.

0:22.8

I think I'm going to die.

0:23.8

I will take a check.

0:24.8

I'm going to pull you back.

0:27.2

You recognize her from entering CNN, CNBC, and Bloomberg.

0:31.9

The only financial expert you don't need a dictionary to understand.

0:36.2

The cold lap in.

0:38.1

As you know, here on Money Rehab, we featured change makers.

0:41.3

Public figures making change in every sense of the word.

0:44.5

And along the way, have been in, or might still be, in Money Rehab.

0:48.1

So today, I'm talking to Aliza Lick.

0:50.5

Aliza has had a over-successful career in marketing and PR and has worked for corporate

0:56.2

giants like DKNY and Warby Parker.

...

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