Cash Flow Consulting | Ep 216
The Game with Alex Hormozi
Alex Hormozi
4.9 • 4.8K Ratings
🗓️ 26 June 2020
⏱️ 16 minutes
🧾️ Download transcript
Summary
You are always going to be paid for the value that you can create in the marketplace. Today, Alex (@AlexHormozi) shares with us the steps in the four quadrant model that helps you solve your cash flow issues and a math example that uses all these steps.
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Timestamps:
(1:07) - Cash flow issues: acquire customers, increase value per customer.
(1:58) - 1st step: add upsells to products, introduce customers.
(4:32) - 2nd and 3rd steps: add-on services, offer 10% discount.
(6:28) - 4th step: tie continuity into acquisition process, downsell upsell.
(8:42) - Math example: upfront earnings in first 30 days.
(13:20) - Research on customer retention: expansion revenue, Ascension.
Follow Alex Hormozi’s Socials:
LinkedIn | Instagram | Facebook | YouTube | Twitter | Acquisition
Transcript
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| 0:00.0 | Hey guys, love that you're listening to the podcast. |
| 0:02.6 | If you ever want to have the video version of this, which usually has more effects, more |
| 0:06.6 | visuals, more graphs, you know, drawn out stuff, sometimes it can help hit the brain centers |
| 0:11.6 | in different ways. |
| 0:12.6 | You can check out my YouTube channel. |
| 0:13.6 | It's absolutely free. |
| 0:14.6 | Go check that out if that's what you are into and if not, keep enjoying the show. |
| 0:18.5 | What we're trying to figure out is how much can we make upfront in the first 30 days and |
| 0:22.2 | then what's the life-term value, the customer? |
| 0:24.9 | Welcome to the Jim Seekers podcast where you talk about how to get more customers, how |
| 0:27.7 | to make more customers and how to keep them longer. |
| 0:30.3 | And the many failures and lessons that we have learned along the way, I hope you enjoy |
| 0:34.4 | and subscribe. |
| 0:37.0 | What's going on everybody? |
| 0:38.0 | Hope you are having a phenomenal Saturday. |
| 0:41.0 | I've been very, very bad about, been very, very bad about my content lately. |
| 0:46.5 | And that is because I've been doing daily coaching with our community and so a lot of my |
| 0:52.1 | creative output has been going there. |
| 0:54.9 | But I wanted to talk to you about a cash flow process that I've been consistently walking |
| 1:01.0 | through for the last couple of months. |
| 1:03.4 | Part of this started with the book that I'm still currently working on called Building |
| 1:07.3 | a Better Malastrap. |
... |
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