Hey, my friends, quick announcement for you before we dive into today's episode. Coming up on Tuesday,

January 21st, 9 a.m. Pacific, I've got a brand new ads targeting workshop I'm doing. This is an online

workshop, live workshop. It's all about how to attract and get in front of your exact target audience

on Facebook and Instagram.

Targeting is one of the biggest questions I get.

So I wanted to do this as targeting workshop.

This is a paid workshop.

It's $97 up to January 14th.

After the 14th, it's $147.

Okay.

So to register for the training, if you can't make it live, register, and I'll get you

a recording of the training, it'll be yours.

Rick Mulready.com forward slash targeting workshop.

Again, it's Rick Mulready.com forward slash targeting workshop.

It's going to be about a two-hour workshop.

Do live Q&A. We're going to be talking about why your ideal customer avatar description is not

enough when it comes to ads. I'm going to take you through how I research target audiences to

ensure that I'm putting my ads for my business in front of my exact target customers.

I'm going to take you through interest targeting, how to group target audiences together when setting up your ad campaigns.

I'm going to talk about ideal audience sizes, custom audiences, lookalike audiences, the number one audience that you need to be building in 2020 and why

most people won't do it. The do's and don'ts of layered targeting, the biggest mistake

I see online entrepreneurs making with their ad targeting. And then also three must have

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