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Hi, and welcome to the Longview. I'm Jeff Battack, Global Director of Manager Research for Morningstar Research Services.

And I'm Christine Ben's Director of Personal Finance for Morningstar, Inc.

Our guest on the podcast today is Carl Richards, who specializes in conveying sophisticated financial concepts in an easy-to-understand way, specifically using a Sharpie.

Carl is a certified financial planner and

creator of the Sketch Guy column in the New York Times. He's also author of two books,

The One Page Financial Plan, a simple way to be smart about your money, and the behavior

gap, simple ways to stop doing dumb things with money. In addition, he hosts the Behavior Gap Radio podcast

and also co-host a podcast with financial planning guru Michael Kitsis called Kitsis and Carl. Carl, welcome to

the Longview. Jeff, super good to be here. Thank you. The Behavior Gap was the title of one of your

books and it's a recurring theme that runs throughout

your work so for listeners that maybe aren't familiar with that term what gap are you referring to

the gap between what and what yeah that's a super good question it was originally the gap between

the return of the average investment and the return of the average investor.

And it's almost hard.

The reason I draw these things out is because it's almost hard to describe.

But it was originally the gap between the average investment and the average investor.

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