Can Niche Dating Apps Save Us?

Land of the Giants

Vox Media Podcast Network

Technology, Society & Culture, Business

4.6 • 2.3K Ratings

🗓️ 8 February 2023

⏱️ 41 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

Welcome to the wide world of niche dating apps. There's an app for almost every group -- Muslims, vegans, the kink community, cat lovers, farmers, rock climbers, and many more. All aimed at helping specific communities find "their people." But do these apps work, and are they sustainable as a business? Hosted by Sangeeta Singh Kurtz (@sangeetaskurtz) and Lakshmi Rengarajan (@Shmi_So_Far) Subscribe for free. Be the first to hear next week's episode by hitting the plus sign in your favorite podcast app Follow @TheCut and @verge on Twitter Learn more about your ad choices. Visit podcastchoices.com/adchoices

Transcript

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0:00.0	Today, we brought in the group of conservative young women and wanted to get their honest
0:11.4	opinions about what they're looking for in the guys they date.
0:15.3	I like an independent man.
0:17.1	Personally, I like the Alfa Mielbime.
0:19.4	This is an ad for a dating app for conservatives called the right stuff.
0:23.2	I just prefer my men to be masculine.
0:25.1	No Democrats.
0:26.1	Can't be a Democrat.
0:27.7	No Democrats.
0:28.7	To know.
0:30.4	The app targets like-minded data,
0:32.1	as by pairing them based on their shared values and distaste for things like Democrats and gender pronouns.
0:38.4	And you can be accused of misgendering while trying to flirt,
0:42.2	or you have to sort through 33 gender options.
0:45.3	33 gender options.
0:47.4	So maybe this app isn't your vibe, but that's the point.
0:51.7	The right stuff is a part of a universe of dating apps that cater to specific groups of people.
0:56.6	They're not trying to be for everyone the way Bumble, Tinder, and Hinger.
1:00.5	The sell is that they are not for everyone.
1:03.8	Now maybe this works for some of you, and that's fine.
1:06.8	But if you're looking for something different, we created an alternative.
1:11.0	And there are so many alternatives.
	...

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