Buzz Indexes August 2017
The Stacking Benjamins Show
Joe Saul-Sehy and Josh ‘OG’ Bannerman, CFP
4.4 • 2K Ratings
🗓️ 22 September 2017
⏱️ 10 minutes
🧾️ Download transcript
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Transcript
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| 0:00.0 | Welcome to an excerpt on The Stacky Benjamin Show. I'm Joe Saul Seehy. Jamie Wise, our social media |
| 0:13.1 | contributor for the Stacky Benjamin Show, came down to talk about what the Buzz Index is looking |
| 0:18.8 | at currently. And man, an interesting continuing story and some new |
| 0:23.8 | news from social media land. And for our second headline today, we go to our special |
| 0:30.9 | buzz correspondent where we talk about social media and investing. And Jamie Wise from the Buzz Index joins us again. Jamie, welcome back, |
| 0:39.1 | dude. Back to school, back to the basement. Great to be back with you. How are you, Joe? |
| 0:43.1 | I'm fantastic, especially now that you're here to talk about the buzz. Let's start off with |
| 0:48.6 | something that everybody's been talking about the last week. What's this deal about a $1,500 |
| 0:53.9 | iPhone? Has that changed? I know that Apple's a part about the last week. What's this deal about a $1,500, iPhone? Has that changed? |
| 0:55.9 | I know that Apple's a part of the Buzz Index. Has that changed your sentiment on the Buzz Index? |
| 1:01.2 | Or is the wisdom of the crowds change because that phone's so damned expensive? |
| 1:05.8 | Yeah, remember, my opinion doesn't matter, right? What we're doing is harvesting insights and |
| 1:10.3 | sentiment around Apple specifically as an investment from all those thousands and really million |
| 1:16.7 | since they made that announcement data points of conversation online. What do people think about |
| 1:21.3 | all this? And this is a neat kind of segue into something we've talked about before, |
| 1:25.4 | which is really differentiating the brand value of Apple |
| 1:29.1 | and the story about the products versus what people think about that company from an investment |
| 1:34.0 | perspective, which is what we really listen into. So of course, you get a huge amount of increased |
| 1:40.1 | conversation across every online platform when Apple releases a new product, especially one that's |
| 1:45.8 | being redesigned as much as the new iPhone 10 has. And when you put a sticker price like that on it, |
| 1:51.0 | oh my goodness, everyone has an opinion. But what are they saying about it from an investment perspective? |
| 1:56.1 | And we did find some interesting insights just in the 24-hour window around that announcement. |
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