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Boss Files with Poppy Harlow

Bumble CEO: Dating in the age of Covid

Boss Files with Poppy Harlow

CNN

Business, Entrepreneurship

4.6538 Ratings

🗓️ 14 May 2020

⏱️ 30 minutes

🧾️ Download transcript

Summary

How do you date during a global pandemic? Whitney Wolfe Herd, the founder and CEO of the dating app Bumble, says her company is helping their users answer that question and find connection from a distance. She talks about how this pandemic may permanently change the way people date, and how Bumble is positioning itself in a competitive market for dating services. To learn more about how CNN protects listener privacy, visit cnn.com/privacy Learn more about your ad choices. Visit podcastchoices.com/adchoices

Transcript

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0:00.0

Welcome to Boss Fowlis. I'm Poppy Harlow.

0:03.0

It's a pretty weird reality of the times we're living in, that there are new rules of engagement for just about everything.

0:10.0

When you enter a public place, you have to wear a mask. When you go to the grocery store, there are those little masking tape arrows on the floor as you wait to check out.

0:19.0

But what about if you're trying to date?

0:21.8

Do you go on a date and you stand six feet apart? You go for a walk. You basically take a drink from

0:28.7

a bar that's serving cocktails out their window and then you just go and walk in the park. Is that

0:34.4

sort of the new normal? Is there aren't that many options of things that

0:38.4

you can do outside of hanging out in a park, six feet apart, or going and getting takeout from

0:43.6

somewhere? That's Sura, one of my colleagues. He lives in New York City and has been using

0:48.8

dating apps off and on for the last several years. After the coronavirus pandemic hit, he put dating on hold.

0:56.4

But now that it's become clear that social distancing is with us for the long haul, he's trying to

1:01.4

figure out how he can still actually meet new people. I think the uncertainty is the hardest part.

1:06.8

You know, it's hard to say I'm going to put dating on hold for another year.

1:11.1

It just, that doesn't seem sustainable.

1:13.8

And it's also, I've been talking to a lot of my single friends.

1:16.4

And I think you've gone, you know, it was for the first few weeks, we had sort of the ability to kind of put some structure on stuff and really power through those first few weeks thinking that

1:27.7

it's going to be okay soon. But it's been months now. At some point, you also just get fatigued

1:33.8

by not having regular human contact. Surah did meet one person on the dating app Bumble before

1:40.2

the pandemic. They were actually able to meet up in person once before stay-at-home orders went into effect.

1:46.6

But now they've been apart for weeks,

1:48.6

trying to keep things going, they've been texting.

1:51.0

And while they can't see each other in person,

...

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