Building Business One Trust-Based Relationship At A Time

Business Buffet

Ed Bejarana

Marketing, Business, Business Strategies, Entrepreneurship, Business Tips, Small Business, Leadership

1 • 981 Ratings

🗓️ 30 March 2021

⏱️ 14 minutes

🔗️ Recording | iTunes | RSS

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Summary

Should you run that new business on the side or jump in with both feet and dedicate yourself to the new endeavor? Today on the Business Buffet, we’ll explore our options and I’ll share a story that helps drive the point home.

Transcript

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0:00.0	Welcome to the Business Buffet, a podcast-based business coaching environment, where you gain personal nourishment, professional growth, and recipes for success.
0:14.0	My name is Ed Beharana, and I am your chef who will be fixing up a big helping of how-to can do, and what-to-do information all designed to
0:23.2	inspire you. So grab a plate as it is time for some business buffet. We're going to do things
0:31.7	a little backwards today. Rather than starting with the food for thought, we're going to start with the problem statement.
0:39.9	Today's problem statement comes from Entrepreneur magazine, but really it's a very common
0:45.3	issue for folks contemplating starting their own business.
0:49.4	The problem is abandoning another career.
0:52.7	If you're going to dedicate yourself to starting and nurturing a
0:56.2	business to success, it's going to be nearly impossible to simultaneously manage another career.
1:03.7	You might be able to manage the infancy of your business on the side during weeknights and weekends,
1:10.0	but if you want a chance of growing significantly,
1:13.6	invariably, you'll have to quit your day job.
1:17.1	Walking away from a promising, steady, long-term opportunity for something unpredictable is scary,
1:25.0	especially if you've never run a business before. Unfortunately, there's no easy way
1:30.9	to address this. Just think through your decision logically and don't ignore your instincts.
1:39.0	I have several friends who started their business because they wanted to be their own boss.
1:45.3	A few of my friends started their business because they had a belief they could bring a better service or product to market and ventured off on their own.
1:55.8	The food for thought for today's episode fits both reasons for starting a business. If people like you,
2:03.7	they'll listen to you, but if they trust you, they'll do business with you. That's from
2:09.7	Zid Ziegler. Today we're going to talk about the part of starting your business that not many
2:15.5	people talk about. Overcoming the scary self-doubt part where you have to choose between a career with a steady
2:23.3	paycheck and the risk of venturing out on your own.
	...

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