There's a better way to do this, let me show you a better way.

And we are live.

And I actually wasn't going to hold them with End We Are Live today.

But Melissa and Chat said that she came here just to hear me say it.

So there you go, Melissa.

This is just for you.

Anyway, today is Monday, October 31st, right?

This is Hallows Eve, man.

It's Halloween, not what we're going to talk about though.

But if you want to go get a blast from the past, you can go to the survivalpodcast.com.

And you can search in our search box and look for zombie apocalypse.

And we did like a like a B movie version years and years ago,

a zombie apocalypse uprising for a Halloween special.

If you've never heard it, it's pretty funny.

It's only about 20 minutes long.

It was actually constructed a lot with help from the audience.

I thought about doing a better version of it with longer timelines for people to send things in.

We just never have.

So what will we talk about today?

Well, today we are going to talk about building a business.

And I don't know that I've ever talked about it from this specific angle before.

We're going to talk about building a business being hard.

...