When I was pushing paper for nine hours, going into work at eight, getting off by six, being

home by seven, in bed by nine, it was so routine, it was so mundane that you lose your drive.

And then that's when you like, you fall into depression.

You start to question who you are.

Like, am I following my dream?

Am I, do I feel fulfilled?

Am I happy?

Welcome back to The Ground Up Show.

My name is Matt Diavella.

And that voice you just heard was Jess Lazzama.

Jess is a YouTuber and blogger that talks about her experiences in lifestyle design, cooking, relationships.

In our conversation, we talk about how to build an audience today, the importance of sleep, how to maintain early morning routines, and much, much more.

This is Ground Up episode number 30. Jess, welcome to the show.

Thanks for having me.

That was really good intro music.

You like it?

I was jamming.

I was like, yeah.

I feel like I want to start the show off on the right note.

I want to get some energy going.

There's a lot I want to talk about.

I know. I'm excited. I did some, uh, some, some deep digging today into your YouTube past.

...