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Akimbo: A Podcast from Seth Godin

BREATHE (E)

Akimbo: A Podcast from Seth Godin

Midroll Media

Society & Culture

4.81.9K Ratings

🗓️ 27 December 2023

⏱️ 27 minutes

🧾️ Download transcript

Summary

The marketing of the status quo


Akimbo is a weekly podcast created by Seth Godin. He's the bestselling author of 19 books and a long-time entrepreneur, freelancer and teacher.


You can find out more about Seth by reading his daily blog at seths.blog and about the workshops at akimbo.com.


To submit a question and to see the show notes, please visit akimbo.link and press the appropriate button. 



Hosted on Acast. See acast.com/privacy for more information.

Transcript

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0:00.0

There you just did it again. All day, every day, you keep doing it over and over again.

0:08.0

You're breathing in and out, breathing air. it keeps us alive but when was the last time you thought

0:16.8

about what exactly are you breathing

0:20.6

Salius and John the Glasgow on case, and you could an episode of Special,

0:25.7

Des Archiv da Kimboe.

0:28.3

It turns out that air, while it's invisible if you're lucky, isn't made of what most people think it's made of.

0:41.0

78% of the air we breathe is nitrogen.

0:45.0

nitrogen is basically the most boring of all gases.

0:50.0

It's invisible, colorless, odorless, and it doesn't like to link up with anything. It's pretty inert

0:58.1

What does it mean to be 78% well think about the hundred yard dash the length of a football field

1:06.7

78% means that the first 78 paces almost all of is nitrogen, a gas that does basically nothing.

1:16.4

Oxygen, the star of air, the one we think of when we're thinking about breathing,

1:22.3

is only 21% of the hundred yards that make up

1:29.2

air. We are incredibly sensitive to the amount of oxygen in the air that we are breathing.

1:38.0

If you go a mile high to Boulder, Colorado and try to run a mile. It's much more difficult. And yet the amount of

1:46.9

oxygen that high up goes from 21% to about 18%, only 3 yards out of the 100 different.

1:58.0

Okay, so why does this matter?

2:01.0

It matters because after we go to oxygen we have argon, which is a sister

2:06.3

nitrogen also a boring gas, about 1% of all the air we breathe.

2:13.4

And then in fourth place, if we don't count water vapor,

2:18.4

in fourth place is carbon dioxide, the one we've been talking about in the news

2:25.0

for the last 20 years.

...

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