Breaking Into The Fashion Industry Today with Kat Collings, Editor In Chief of Who What Wear
The Dream Bigger Podcast
Siffat Haider
4.7 • 659 Ratings
🗓️ 21 April 2026
⏱️ 53 minutes
🧾️ Download transcript
Summary
On today’s episode, I’m joined by Kat Collings, Editor-in-Chief of Who What Wear, to talk about what it really takes to break into the fashion industry today and how the industry is evolving. We dive into her career journey, why taking initiative, committing to a company, and building a strong portfolio can help you stand out, and how to get your foot in the door in a world where traditional internship culture is shifting. Kat also shares insights on the power of reaching out directly, what hiring teams are actually looking for, and how to build a meaningful presence in digital publishing. We get into standout moments at Paris Fashion Week, trends that have longevity, styling tips, and the pieces she’s investing in (and skipping) right now. If you’re interested in fashion, media, or building a career in a competitive industry, this episode is for you. Enjoy!
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This episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct, or indirect financial interest in products, or services referred to in this episode.
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Transcript
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| 0:00.0 | The following podcast is a dear media production. |
| 0:04.2 | What's unfortunate about it is the internet can convince you that you're tired of something even before you are. |
| 0:08.8 | You know, you can be like, oh, everybody's wearing that, and now it's over. |
| 0:11.9 | And within the shortest amount of time, even something you objectively like, I like that thing. |
| 0:17.0 | Fashion really does have such an impact on the zeitgeist and it's it doesn't just exist in a silo. |
| 0:22.8 | It was very much like fashion was like a one-way street like it was like the editors were on their ivory tower like talking to the masses and one-way flow of information. |
| 0:31.5 | Hi, I'm Sif Heider, the founder of Aure. I'm a wellness entrepreneur and digital creator, and this is my show, |
| 0:38.4 | the Dream Bigger podcast. Listen, I love dreaming big, but you know what I love more? Actually |
| 0:44.2 | having the resources to make those big dreams happen. And hey, dreams can sometimes be private |
| 0:49.8 | jets, but other times, they can look a little something like having the best skin of your damn life |
| 0:55.2 | or starting a successful business or delving into spirituality. |
| 1:00.1 | So on this podcast, I chat with experts and thought leaders from different fields |
| 1:04.3 | about their tips and tricks on doing exactly that. |
| 1:07.3 | So let's get right into it. |
| 1:15.3 | Okay, so the first thing I noticed about you, obviously, |
| 1:22.1 | was your unbelievable outfit. Oh, thank you. It's so good. The top is so chic. What are some lesser known brands that you are really watching right now? Okay, I love this question. Well, this one that I'm |
| 1:27.2 | wearing, I'll shout out. It, this one that I'm wearing, |
| 1:46.0 | I'll shout out. It's called Tigra Tigra. And they're based here in L.A., so local, but they do, they're manufacturing with, like, artisans in India, using, like, really ancient weaving practices and things like that. So I love their stuff. They're very, very unique and have a lot of personality. what other brands am I... Where's your skirt from? |
| 1:47.2 | It's the same. |
| 1:47.9 | It's a little matching set. It's the same thing. Like the same brand. Yeah. I love a matching set because it's just like, you know. It's so easy. Now that I'm pregnant, I feel like it just like helps me get dressed so much easier when I do a matching set. And it's just like done. It takes five seconds. |
| 2:05.8 | I also, they're not necessarily emerging games, but I'm loving to see even like designers that have started and I'm kind of like moving up to the next level. Like for example, Rachel Layscott, |
| 2:11.1 | who has her own brand diatima, which I adore crochet pieces, handcrafted. And now at Proenza. |
... |
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