Breaking Down Alix Earle’s Massive Skincare Launch + What We’re Loving Right Now
Gloss Angeles
Kirbie Johnson and Sara Tan
4.6 • 772 Ratings
🗓️ 7 April 2026
⏱️ 43 minutes
🧾️ Download transcript
Summary
We’re kicking things off with a brand-new segment: New, True, Through — our spin on WOYF where we each share what’s new to us, what we’re loyal to, and what we’ve fully emptied (and whether it’s worth the repurchase). Sara breaks down her latest lineup from the Flaus flosser to the Mane hot round brush and a drugstore hair mask that’s giving luxury, while Kirbie shares her current obsessions, including chic allergy essentials, a cult-favorite cleanser, and a viral setting spray.
We dive into the biggest beauty launch of the week: Alix Earle’s new skincare line Reale Actives. With a reported $1M in sales in its first hour and $5M by end of day, is this the new blueprint for celebrity beauty brands? We unpack the marketing machine, the criticism (from the name to the acne discourse), and why this launch feels bigger than your typical influencer brand.
Then, style expert Dana Avida Cohn stops by to share the Spring Fashion Forecast featuring trends and items you can shop at Macy’s, a proud partner of our podcast.
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Transcript
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| 0:00.0 | G.M. |
| 0:03.2 | Los Angeles. |
| 0:05.5 | Hi, Kirby. |
| 0:07.1 | Hi, Sarah. |
| 0:08.4 | Welcome to Los Angeles. |
| 0:13.8 | Okay, wait. |
| 0:14.8 | We have to start with some exciting news. |
| 0:19.9 | Congratulations on your wedding. |
| 0:23.4 | Are those candies? |
| 0:25.1 | I took the kids to seize candy yesterday for the first time. |
| 0:29.0 | Wow. |
| 0:29.9 | They are so generous with samples. |
| 0:32.0 | Oh my God. |
| 0:33.1 | Oh my God. |
| 0:34.4 | Thank you. |
| 0:35.8 | Thank you. |
| 0:37.0 | Oh, my God. I'm so excited. So Kirby is nominated for her a Webby. I truly... |
| 0:44.9 | Major. I'm so A-happy about this. I'm like, and so everyone that helps to get me here, specifically my beautiful wife. |
| 0:55.3 | Love you. |
| 0:55.9 | No, okay. |
| 0:57.5 | So I'm nominated for a Webby in the newsletter and written series category. |
| 1:03.2 | I'm the only female founded publication nominated. |
... |
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