4.6 • 2K Ratings
🗓️ 13 November 2025
⏱️ 32 minutes
🧾️ Download transcript
In this episode, we sit down with New York-based photographer and content creator Brandon Woelfel (@brandonwoelfel) to discuss his personal journey as well as the growing pains of being modern creator and photographer. Brandon shares how fine art led him to taking photos, adapting to the ever-changing social media landscape, gaining confidence in one's own work, educating in the space, and even leveraging AI.
Whether you're a photographer, filmmaker, TikTok star, podcaster, or just starting your creative journey, this conversation is full of insight, motivation, and practical advice you can use right now. Episodes drop every other Thursday. Hit subscribe and join the B&H Creators community for more unfiltered conversations with creators shaping today's culture.
Guest Bio: Brandon Woelfel
Brandon Woelfel is known for his dreamy portrait photography. His creative use of lighting and color lend a unique sense of intimacy to his portraits that makes his work instantly recognizable. He's also the author of two photo books, Ultraviolet and Luminescence.
Credits:
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| 0:00.0 | Welcome to B&H creators green room. And just like a real green room, we're here to spill the tea with some of our favorite creators. |
| 0:06.8 | When I think photographer and creator, the only one person that honestly comes to my mind is Brandon Wolfel. So I'm so excited to have you on today. Hi, Brandon. |
| 0:17.0 | Hey, what's up? How are we doing? Good, good. Honestly, I want to one thank you for your time and for doing this because you've long been a part of the B&H creator community. So I couldn't do this podcast without you. So thank you. Oh, thank you. Of course. No, I'm super excited to be here today. Yeah. So let's tell the audience, I guess when we first like met, I think it was like we did an icon activation and you led a workshop last year. |
| 0:43.0 | Yes. Yes. So, yeah, I guess I could start with like just a little background of me. I am Brandon. I'm 30 years old. And I grew up on Long Island, New York, and now I live in Brooklyn, New York, which |
| 0:56.6 | is how we got connected because we're both in New York City. And I have a sort of long-term |
| 1:02.3 | relationship with Nikon, which is really cool. So yeah, we came together back in the fall to host |
| 1:07.9 | a workshop with two other creators where we each had our own little stations |
| 1:12.6 | and people could come through and we kind of got to teach them a little bit about composition |
| 1:17.8 | and lighting and I think there was also like some slow-mo tips in there as well so it was just |
| 1:22.9 | like a super fun night to kick off I feel like just a year of fun photography for everyone. |
| 1:31.6 | Yeah. And honestly, like, that's really what the B&H creator events aim to do. |
| 1:36.5 | Like, bring that core audience together with education as like the backbone of it. |
| 1:41.0 | So the fact that you were teaching portrait style and the fact that |
| 1:44.2 | we had Amari there doing a composition and yeah, we had a trampoline, I think, which broke |
| 1:50.8 | way too early into the evening. But it was supposed to be to get kind of like slow motion video |
| 1:56.0 | clips. Yes, exactly. Yeah, yeah, so fun. Thank you again for doing that. And we love the Nikon team. |
| 2:00.6 | So I think it was a huge hit. Yeah. So take me back, take me back to the beginning, because a lot of the listeners are probably early career starting creators, like folks who maybe have launched their channels, but really are looking for ways to level up and grow. And I really, I don't want to like gas you up. That's not the point of this. But like you're such the goat. Like everyone at B&H follows you. I think you're like the epitome of like, how do I take photography and like, and couple it with social media. And I think you kill it every single time. So yeah, how did this start? How did you become a photographer? |
| 2:35.7 | Yeah. So I always started like this. Like I photography was sort of like the last medium. |
| 2:41.7 | I sort of touched. Like I was always into art growing up. I was taking like drawing classes, |
| 2:49.2 | painting classes, like ceramics. I was like doing everything |
| 2:52.1 | related to art that I could, especially like in high school. I was like super into it. And I kind |
| 2:58.0 | of always thought that like photography was like the easy way out in a way because I was like, |
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