Brand Building: Shared her journey of starting with just $500 and growing into a national franchise.
Strawberry Letter
iHeartPodcasts
4.5 • 1.7K Ratings
🗓️ 14 September 2025
⏱️ 26 minutes
🧾️ Download transcript
Summary
Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald interviewed Kika Wise.
A former professional dancer turned entrepreneur, franchisor, and wellness educator. She is the Founder and CEO of Kika Stretch Studios, a franchise specializing in assisted stretching for wellness and longevity.
🔑 Key Themes & Highlights
The Science Behind Stretching
- Stretching improves circulation, flexibility, and posture, helping clients feel more youthful.
- Wise explained that assisted stretching allows people to go beyond their comfort zones, unlocking deeper relief.
Franchising & Business Growth
- Wise is the youngest female franchisor in America, expanding her brand nationwide.
- She emphasized the importance of consistency across franchise locations, ensuring clients receive the same experience.
Overcoming Challenges During COVID-19
- The pandemic forced all Kika Stretch Studios to close for three months.
- Wise held weekly calls with franchisees, learning how to lead through uncertainty.
- After reopening, the business rebounded successfully, proving the demand for wellness services.
Entrepreneurship & Leadership
- Wise shared her journey of starting with just $500 and growing into a national franchise.
- She encourages millennials to trust themselves and think beyond traditional career paths.
- Her advice: Invest in yourself first, because personal growth leads to business success.
📘 About Kika Wise
Kika Wise is a trailblazing entrepreneur who turned her passion for wellness into a successful franchise model. She is dedicated to educating millennials and other generations on self-care, business ownership, and financial independence. #STRAW
#BEST
#SHMS
See omnystudio.com/listener for privacy information.
Transcript
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| 0:54.1 | What difference at this point does it make? Listen to and Pushkin Industries, this is Fiasco, Benghazi. |
| 0:56.8 | What difference at this point does it make? |
| 1:03.7 | Listen to Fiasco, Benghazi, on the IHeart Radio app, Apple Podcasts, or wherever you get your podcasts. |
| 1:09.6 | My next guest is a longtime friend. Last time I was here, I saw right before COVID, |
| 1:12.4 | when she was open to one of her popular franchise locations in the city of Atlanta, Georgia, went down there and was ready to get all stretched |
| 1:16.8 | out. She is a former professional dancer turned entrepreneur, franchisor, and wellness educator. |
| 1:23.1 | Kika Stretch Studios helped clients maintain youth and vitality with design, tension, relief that |
| 1:29.0 | aids an increased flexibility and overall ability. |
| 1:32.3 | KikaWise is a businesswoman on a mission to educate millennials and people like me too |
| 1:37.2 | and other generations on how to preserve self and pursue franchising. |
| 1:42.1 | Please welcome the moneymaking conversation to talented but young, |
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