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Strawberry Letter

Brand Building: A former emergency room nurse turned career coach, shares her journey from bedside care to a six-figure business. .

Strawberry Letter

iHeartPodcasts

Relationships, Society & Culture

4.41.6K Ratings

🗓️ 3 July 2025

⏱️ 38 minutes

🧾️ Download transcript

Summary

Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald, interviewed Dr. Farrah Laurent. 

A former emergency room nurse turned entrepreneur and career coach, shares her journey from bedside care to building a six-figure business helping new nurses land high-paying jobs and launch their own ventures. The conversation explores nursing as a lucrative and flexible career path, the importance of mindset, and the power of personal branding.


🔑 Key Points 💼 Career Journey & Motivation

  • Dr. Laurent was inspired by the TV show Trauma: Life in the E.R. to become an emergency nurse.
  • She worked 13 years in ER nursing, including at a Level 1 trauma center in Detroit.
  • Transitioned into education and leadership before launching her coaching business.

💰 Nursing as a High-Income Career

  • New nurses in cities like NYC and Northern California can earn $100K–$175K starting salaries.
  • National average is around $70K, but opportunities vary by region and specialization.
  • Nurse anesthetists can earn $200K–$300K+.

“New graduate nurses today… are making baseline at least $100,000, up to $175K.”


🧠 Mindset & Coaching

  • Emphasizes abundance mindset over scarcity.
  • Coaches nurses on resume writing, interview prep, and personal branding.
  • Encourages nurses to invest in themselves through coaching and professional development.

“If I can do it, you can do it too. It all starts with an idea and the mindset.”


📈 Entrepreneurship for Nurses

  • Nurses are increasingly turning to consulting, coaching, and telehealth for flexibility.
  • Dr. Laurent founded the Nurses Making Money Moves conference and authored a workbook by the same name.
  • Organized her first conference in just 10 weeks, attracting 70 nurses from 20 states.

“You’re using your intellectual property—what you already know—to monetize.”


🌍 Diversity & Representation

  • Advocates for racial, gender, and linguistic diversity in nursing and leadership.
  • Notes that patient outcomes improve when care providers reflect the communities they serve.

“We need more diversity in nursing and nursing leadership to close the gaps in healthcare inequalities.”


💡 Advice for New Nurses

  1. Get clear on your goals and ideal work environment.
  2. Prepare thoroughly for interviews—don’t wing it.
  3. Build a strong LinkedIn presence—95% of recruiters check it.
  4. Negotiate: Know your worth, research salaries, and pitch your value.

“Don’t just settle. Go after what you want.”


🚩 Red Flags in Job Offers

  • Disorganized interview process
  • Unwelcoming management
  • High turnover
  • Rushed job offers without clarity on responsibilities

📣 Closing Quote

“Nurses are big problem solvers. Find the problem you want to solve and go for it.”

#SHMS #STRAW #BEST

See omnystudio.com/listener for privacy information.

Transcript

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0:00.0

This is an IHeart podcast.

0:04.2

Run a business and not thinking about podcasting.

0:06.9

Think again.

0:07.5

More Americans listen to podcasts than adds supported streaming music from Spotify and Pandora.

0:11.7

And as the number one podcaster, IHearts twice as large as the next two combined.

0:15.7

Learn how podcasting can help your business.

0:17.6

Call 844-844-I-Hart.

0:19.6

I also want to address the Tonys.

0:23.4

On a recent episode of Checking Game with Michelle Williams,

0:26.8

I open up about feeling snubbed by the Tony Awards.

0:30.3

Do I?

0:31.1

I was never mad.

0:33.1

I was disappointed because I had high hopes.

0:36.3

To hear this and more on disappointment and protecting your peace, listen to checking in with

0:41.6

Michelle Williams from the Black Effect Podcast Network on the IHeart Radio app, Apple Podcast,

0:47.1

or wherever you get your podcast.

0:50.5

I know a lot of cops.

0:52.3

They get asked all the time.

0:53.9

Have you ever had to shoot your gun? Sometimes the answer is yes. But there's a company dedicated to a future where the answer will always be no. This is Absolute Season 1, Taser Incorporated.

1:07.3

I get right back there and it's bad.

1:10.5

Listen to Absolute Season 1, Taser Incorporated on the IHeartRadio app, Apple Podcasts, or wherever you get your podcasts.

1:20.9

Welcome to Pretty Private with Ebeney, the podcast where silence is broken and stories are set free.

...

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