As you probably notice, this month, we're bringing you our Life of Purpose series and revisiting

some of our most transformative episodes. Tune in to explore expert insights and practical

strategies on help, performance, and community well-being, all aimed at helping you achieve

personal and professional fulfillment. If you sign up for the newsletter, you'll not only get

recaps of the key ideas in each interview, but at the end of the series, you'll receive our free life of purpose ebook.

What you have to do is go to unmistakablecreative.com slash life purpose. Again, that's unmistakable

creative.com slash life purpose. To be completely rugged is basically to be rigid. That's like back

to homeostasis, to not change. To be completely

flexible is just to go with the flow always. And while that sounds nice in theory, oftentimes

it's not so nice in practice because we're humans. We have agency. We want to use that agency.

People often think about ruggedness and flexibility as being these diametrically opposed

opposites. But what I argue is that they're actually compliments. Like the best way to navigate

big changes is to be both rugged and flexible. So to be strong, to know your strengths, to know what

those things are, and then to be very flexible in

how you apply those and how you adapt. So it's not rugged or flexible, but it's rugged and flexible.

And I think that is ultimately the best mindset to bring to the bigger changes in our lives.

I'm Sreeny Rao, and this is the Unmistakable Creative Podcast, where you get a window into the stories and insights of the most innovative and creative minds who started movements, built thriving businesses, written bestselling books, and created insanely interesting art.

For more, check out our 500 episode archive at UnmistakableCreative.com.

Brad, welcome back to The Unmistakable Creative.

Thanks so much for taking the time to join us.

Thanks so much for having me.

It's always great to be talking with you.

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