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Today, Explained

Bovine intervention

Today, Explained

Vox

News, Daily News, Politics

4.310.3K Ratings

🗓️ 1 May 2019

⏱️ 23 minutes

🧾️ Download transcript

Summary

Burger King announced it's going nationwide with a meatless Whopper that tastes like the real thing. Is this the end for Big Meat? Learn more about your ad choices. Visit podcastchoices.com/adchoices

Transcript

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0:00.0

Support for today Explained comes from KiwiCo, their projects are designed to spark creativity,

0:05.0

tinkering, and learning in kids of all ages. And they're offering today Explained listeners the

0:09.5

chance to try them for free to redeem the offer and learn more about their projects. Go to kiwiCo.com

0:16.5

slash Explained. A couple years ago, a friend of mine who has this rare red meat allergy was like,

0:28.7

hey, Sean, you want to get lunch? And she never really asked me to go to lunch. So I was like,

0:32.4

of course, like, sure. And then she was like, come on, we're going to get impossible burgers.

0:40.5

And I of course said, Amy, what's an impossible burger? And she told me,

0:45.4

it's this burger that tastes just like meat, but it isn't. It's totally made from plants.

0:50.8

And we went and Amy was right. It was this totally novel experience. The meatless meat tasted like

0:56.5

meat is a very satisfying burger. And then I didn't really think about it again until last year

1:02.5

when I was in Chicago for a weekend and heard that the white castle of few blocks away from Marhotel

1:08.3

was now serving the impossible burgers. And I was with today Explained Engineer, a theme,

1:13.6

the dream Shapiro at like two in the morning. And I said, a theme. You want to go get the impossible

1:19.5

burgers at white castle? And a theme was like, sure. And we went. And that's about when I realized

1:26.5

that this meatless meat thing is really becoming a thing. And it is. It's white castle,

1:33.8

but also red robin, Carl's junior, Del Taco, then on Monday, Burger King announced plans to have

1:41.5

every one of its locations across the country serving impossible burgers by the end of the year.

1:47.1

And beyond meat, the maker of the other big meatless meat out there is expected to go public

1:53.6

tomorrow. It's likely valuation over one billion dollars.

2:00.8

Tomorrow Haspel has been on the meat beat for the Washington Post. We started with the impossible.

2:05.7

The impossible burger is made by a company called Impossible Foods. It comes shrink wrapped in it

2:11.8

looks like raw meat. There's a chain here called Dave and Busters that tends to sort of load things

...

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