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The Story of a Brand

Bootay Bag - Giving Her the Power

The Story of a Brand

Ramon Vela

Business, Entrepreneurship

5145 Ratings

🗓️ 22 November 2019

⏱️ 28 minutes

🧾️ Download transcript

Summary

In Part 2 of this feature Ellyette Gheno, Founder of Bootay Bag, continues to share her brand's journey.
 
In this episode, Ellyette shares Her Entrepreneurial journey, The downtimes, Why having a network of entrepreneurs is critical, Why there's always a way out when trouble hits, What her "Humble Moment" is, Why the team is crucial, Why they now manufacturer and design in house, Why giving the customer more control is great (but has its downsides), and much, much more. 

Join us while Ramon Vela interviews Elly in Part 2 of this episode and hear her share the inside story of a brand.
 
For more on Bootay Bag visit: https://bootaybag.com/
 
Visit our advertiser: : refersion.com/cf
Visit our Sponsor: https://www.retentionscience.com

Transcript

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0:00.0

Recorded at the Retention Science Studios.

0:08.4

This isn't your average entrepreneur or e-commerce podcast, and I'm not your average host.

0:14.9

My name is Ramon Vela, and this is the story of a brand.

0:26.3

Thank you. And this is the story of a brand. This episode is brought to you by the great folks at Refersion.

0:30.3

Refersion manages, tracks, and grows your affiliate marketing program allowing you to stay

0:35.4

focus on building your brand.

0:37.6

With Refersion, you can recruit an infinite number of affiliates and influencers and analyze

0:42.6

data to best optimize your marketing strategy.

0:46.5

As an exclusive to my listeners, Refersion will knock off 18% of the cost of your annual

0:52.6

subscription plan.

0:53.8

So head to Refersion.com forward slash CF for a 14-day

0:59.4

free trial and experience advanced affiliate marketing made simple. Again, that's

1:05.8

reversion.com forward slash CF for a 14-day free trial free trial i mean just sometimes we're just lucky right like

1:15.5

i think and i think let plays a part in it right i mean what do you think because you kind of hit

1:21.3

a market you hit a frustration and it you saw some some initial success.

1:28.9

I mean, how much of it you think of that was luck?

1:31.7

I mean, part of it obviously was you just like going for it.

1:34.6

But I mean, part of it is also luck.

1:37.1

I mean, what do you think?

1:39.5

Yeah, that's hard.

1:40.7

I always described my journey as like I got lucky. And truth be told, I mean,

1:50.7

obviously good timing had a lot to do with that. You know, obviously no other direct competitors.

...

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