Boost Hospitality Facebook Competition * Episode 4 S5E4

The Boostly Podcast

Mark Simpson

Marketing, Business

5.0 • 302 Ratings

🗓️ 28 September 2018

⏱️ 8 minutes

🔗️ Recording | iTunes | RSS

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Summary

Boost Hospitality Facebook Competition Season 5 Episode 4 Today's episode is about giving the post a boost. The best way to do this is to give people a second chance to enter the competition. The psychological aspect is that when you get people to commit to entering something, they want to win. Go back to your post and say "Wow, thank you so much to everyone who has taken the time to enter. We've been blown away by the response. We are going to give everyone a chance to get a second name in by doing ...." There are several options. The first option is to get people to say a magic word, e.g. "book direct" or something else relevant to you. If you have a Facebook messenger chatbot is to go to your settings and add to 'acquire by comments' and when someone puts in the magic word, then your chatbot kicks in and asks people to be part of the VIP club. This means they subscribe to your page and you have the ability to send them messages (to the whole list) at any time that you want. If you don't want to use your chatbot, then just get them to say the magic word and this gets more people engaged. When someone comments on a post, they will get a notification. To learn more and take part in the competition, go to: www.boostly.co.uk/Facebook

Transcript

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0:00.0	Welcome to the Boost Hospitality Podcast. My name is Mark Simpson and this is season five.
0:07.0	In this season I'm going to show you how to run the perfect Facebook competition.
0:13.0	I've been doing this training and this formula for the past three years now.
0:17.2	And every single time that I have run it within the Boosley community
0:21.2	that has had fantastic results. Hospital owners have increased their direct bookings.
0:25.6	They've gained over a thousand likes. That means more eyes are on their business and
0:29.9	there's more people talking about it online as well.
0:33.0	I'm going to show you the step by step day by day instructions on what you need to do to not only
0:38.7	run the perfect Facebook competition, but how you can get bookings on the back of it.
0:43.2	So all you need to do to take part, go to W.W.
0:46.5	Boostley. UK forward slash Facebook and I will send you step by step video
0:51.8	tutorials to back up the audio that I am going to send you, as well
0:55.6	as some bonus material. So it's W.W. dot Bousley. UK forward slash Facebook to join in.
1:05.0	I welcome to Friday the 28th of September.
1:12.0	This is the third installment on how to run the perfect Facebook
1:16.8	competition. And by now, we should be a good four to five days in.
1:23.0	You'll have had consistent sharing every day into Facebook groups.
1:29.0	You'll have ran Facebook ads which should be expiring today and what you normally notice at this point is that if you look at it like a roller coaster
1:38.2	You're starting to if you don't do any further work. You're starting to notice a dip in the amount of people
1:44.4	that are liking, commenting, engaging and sharing and entering your competition.
1:50.0	So what I like to do at this stage is to give it a jab, give it a boost.
1:54.5	And one of the best ways to do this is to give people a second chance to enter
	...

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