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Skincare Anarchy

booni doon founder Pooja Ganesan shares her brand vision

Skincare Anarchy

Ekta et al.

Fragrance, Fashion, Entertainment News, Fashion & Beauty, Education, Entrepreneurship, Skincare, Skin, News, Makeup, Style, Dermatology, Self-improvement, Beauty, Arts

4.22K Ratings

🗓️ 25 November 2020

⏱️ 32 minutes

🧾️ Download transcript

Summary

Pooja tells Ekta all about the innovative capsule design of her new cleanser and talks sustainable beauty and what she sees as the important aspects in the eco friendly beauty movement. --- Send in a voice message: https://podcasters.spotify.com/pod/show/skincareanarchy/messageSupport this podcast: https://podcasters.spotify.com/pod/show/skincareanarchy/supportSupport the show

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Transcript

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0:00.0

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0:30.1

Hi guys, welcome back to another episode of skincare anarchy this is your host Ecta and I have an awesome guest today her line is brand new and as soon as I saw it I was so so

0:45.4

like just enamored by it because of the packaging concept and then the more I

0:49.7

looked in I was just I love everything about it. So without further ado, I want to introduce you guys to

0:55.6

Puja Ganeshan. She is the founder of Booni Dune skincare. It is a beautiful concept, Puja, where you have this, you know, individual capsules of cleansers.

1:07.0

So why don't you tell us really everything about the brand journey and how you got started and where that idea came from.

1:13.9

Absolutely, I said thank you so much for having me. So I started Boonidoon at the beginning of this year and

1:21.6

prior to starting Booni reading I actually worked in investment banking and you know I was working really long hours as very stressed out and the only time I really had for myself was you know a couple hours on Sunday night when I would do my full you know skincare routine right I just found myself one day looking around my bathroom and there was just so many products and there was so much

1:45.1

packaging and there's plastic everywhere and I thought to myself there has to be a better way and you know I of course the you know got onto Google and I looked for low waste

1:55.3

skincare and zero waste in care and I just felt really frustrated because I didn't want to

2:01.9

sacrifice efficacy and science for my skin care, you know, just because I wanted to be more sustainable. I don't want, you know, a bunch of clays mixed together and sold for $70.

2:15.0

Yeah, I wanted something that actually had science behind it, innovation.

2:20.0

And that's really what drove me to start Bony dune is, you know, we create

2:24.0

skin care products. We almost like redesign skin care products so that they remain

2:28.6

efficacious, but also are sustainable and you know, we say that we operate under like a kindness

...

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