Hey, Alex here. Before we get into today's episode, I want to share some really exciting news with you. We just launched a podcast network. If you go to podmatch.com forward slash network, you can take a look at all the shows and categories that are involved. And if you'd like to have your show listed in the network, you can press the join network button at top. I look forward to seeing your application, and I hope you enjoy some of the shows there. And now, let's get into today's episode.

You're listening to Podcasting Made Simple.

A few years ago, I made a huge mistake.

I invited a guest onto my podcast because they had a massive following.

I thought if I just get them on my show, their audience will come running to listen.

But halfway through the interview, I had that sinking realization when your God tells you

this isn't working. You're already too deep to even back out. They weren't adding value.

They weren't even answering my questions properly. Instead, they turned every response

into an opportunity to self-promote. It was a painful experience. The episode felt like one

long commercial, no insight, no debts, just a sales speech masquerading as a conversation.

And by the time we wrapped up, I knew it. I had made

the classic podcasting mistake. I had focused on the guest popularity instead of their relevance.

Now, here's the part that really stung for me. It wasn't just the disappointing feeling I had

after the recording. It was the letdown effect that this had on my

listeners. People tuned in on my podcast to learn, to grow and to be inspired. But that particular

episode, it didn't resonate. It didn't challenge them or spark new ideas. It was flat out empty.

And I saw the proof even in my numbers, low engagements, minimal feedback, zero excitements.

And you know what, that was a moment of truth for me.

That was when it hits me that your guest is a reflection of your podcast.

If they don't align with your message or bring real value, it's your credibility that takes the hit.

My name is Olajj Mo Kef Fatuki, and today I'm speaking on the topic how to choose the right guest for your podcast.

You see, I'll be very honest.

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