Bonus: Marketing Advice Experts Should Ignore
Cubicle to CEO
Ellen Yin
5.0 • 580 Ratings
🗓️ 16 July 2025
⏱️ 30 minutes
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| 0:00.0 | The following is a sponsored episode. |
| 0:09.1 | Hey, everyone, welcome back to the show. Today, I'm joined by Michelle Mazur. And we are going |
| 0:15.5 | to be getting into all things messaging, communication to make sure your marketing actually hits. |
| 0:22.2 | If you're tired of watching flashier folks with half your skills, book the clients you should |
| 0:26.3 | have, Dr. Michelle Mazur is a messaging expert with a PhD. |
| 0:31.2 | Yes, legitimate in communication. |
| 0:34.2 | And she's also the founder of communication rebel and the expert up club. |
| 0:38.4 | She helps brilliant season business owners clarify what the heck to say in their marketing. |
| 0:42.9 | So it finally works without selling out or burning out. |
| 0:47.4 | And Michelle's all about trust building messaging that turns expertise into demand and |
| 0:52.4 | makes you the obvious choice in your industry. So I'm |
| 0:55.1 | super, super excited to have her here today. Welcome, Michelle. Thank you, Ellen. I am thrilled to be |
| 1:01.2 | with you. Thrill to be here. And you're also a fellow podcaster. So by the way, make marketing |
| 1:06.5 | suck less. I am obsessed with the name of your show. Definitely make sure you add it to your |
| 1:12.6 | listening rotation. So right after you finish this episode, go subscribe to hers. We'll make |
| 1:16.8 | sure it's linked below. But that's such a great preview into how you are really great with |
| 1:22.8 | messaging that just sticks in your brain. Yeah. Yeah. And I came up with it because I was really tired of how people are always telling you |
| 1:30.9 | marketing should be easy. |
| 1:32.5 | And I knew the experience of my clients was it's anything but easy. |
| 1:37.0 | It was like the soul-sucking experience that felt like it was a waste of time. |
| 1:42.4 | But everybody's like, it's so easy. |
| 2:02.8 | Right. But hey, it's a necessity in any business. So I love that you recognize, you honor that it's okay to feel those feelings. But it's like, hey, if you're going to do it anyways, let's make it suck less. So, yes. Great, great positioning. So speaking of that, you are here to help expert business owners market differently. |
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