4.6 • 13.2K Ratings
🗓️ 13 January 2020
⏱️ 25 minutes
🧾️ Download transcript
It’s the late 1970s and Airbus is on cloud nine after securing a breakthrough deal with Eastern Airlines. But Boeing’s not taking the consortium’s intrusion into American airspace lightly. And it’s going to use every trick in the book to take down the European challenger. But with help from some powerful friends and a bold idea that’s going to transform flying, Airbus is about to increase the throttle on its journey to the heights of the aviation industry.
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0:00.0 | Hey, prime members, you can listen to business wars at free on Amazon music. |
0:04.8 | Download the app today. |
0:06.2 | It's June 1978, and inside the British Embassy in Washington, D.C., Boeing sales chief |
0:20.2 | Tex Bullyan is plotting a billion-dollar strike at Airbus. |
0:25.0 | To succeed, this slick square-jawed Boeing executive must win over the man across the |
0:30.7 | breakfast table. |
0:32.2 | British Prime Minister James Callahan. |
0:35.5 | Callahan's a prickly man whose eyebrows seem fixed into a permanent scale. |
0:40.8 | Mr. Bullyan, please call me Tex. |
0:44.0 | Mr. Bullyan, this offer to have British aerospace make the wings of Boeing's next airplane. |
0:50.7 | Is it genuine? |
0:52.3 | Some feel it's not. |
0:53.8 | Bullyan's eyes widen in surprise. |
0:56.9 | I can tell you it's very much genuine. |
0:59.5 | It's expensive and risky to make new airplanes. |
1:02.0 | It's in our interest to partner with British aerospace to produce the wings. |
1:06.9 | And this gives the UK a pivotal role in creating the 767. |
1:11.7 | But Callahan knows there's more to this offer. |
1:14.8 | Why would Boeing approach British aerospace which already makes wings for Airbus? |
1:19.8 | Sure, Boeing's promising to invest a billion dollars in the UK, but if Callahan accepts, |
1:25.4 | British relations with France and West Germany will be seriously damaged. |
1:30.2 | British aerospace won't be happy either. |
... |
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