You subscribe to music, TV, your gym, maybe even your weekly flowers, so why not your car?

A pivotal car subscription comes with serious horsepower.

One simple monthly payment puts you behind the wheel of a range rover or defender,

with everything from insurance to servicing taken care of.

No long-term commitments, no complications.

Experience exceptional driving without the hassle of ownership or leasing with Pivotal car subscription.

Subscribe to smarter driving.

Find out more at drivepivotal.com slash radio.

Welcome to another bonus episode of the Tech Brew Ride Home.

I'm your host, as always Brian McCullough.

We are going to talk about a really interesting book today,

but we're also going to talk about a really interesting company.

Everybody knows Snowflake, but we're going to talk to the authors of a new book called

Make It Snow from Zero to Billions, How Snowflake Scaled Its Go-to-Market Organization. We have the authors of a new book called Make It Snow from Zero to Billions, How Snowflake Scaled

Its Go-to-Market Organization. We have the authors here, Denise Pearson, and Chris DeGman.

Hey, Brian. Thanks for having us. Thanks for having us. This is a book about sort of the

marketing and revenue relationship, the CRO and CMO relationship. So who's

the CRO? Who's the CMO? I'm the CMO. And I am the X CRO. All right. So let's start with

your backgrounds because that's going to weave into the story of this book and how it came about.

So let's start with you, Denise.

Before Snowflake or getting into Snowflake, just briefly tell me about your career.

I've been in tech since 1993.

...