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Build Your Tribe | Grow Your Business with Social Media

Blow up Your YouTube Channel in 2024 | Over 40 - 778

Build Your Tribe | Grow Your Business with Social Media

Brock Johnson

Chalenejohnson, Fitness, Marketing, Copywriting, Listbuilding, Internetbusiness, Onlinebusiness, Socialmedia, Smallbusiness, Internetmarketing, Business, Networkmarketing, Email, Businessdevelopment

4.92.6K Ratings

🗓️ 11 April 2024

⏱️ 24 minutes

🧾️ Download transcript

Summary

Join me, Chalene Johnson, as I share my personal journey of finding YouTube success in midlife, transforming my channel from moderate to viral growth. If you're thinking it's too late to start or breathe new life into your YouTube channel, think again. In this episode, I reveal why diving into the right niche, embracing long-form content, hiring a coach, and optimizing your video elements can dramatically change your YouTube game. Plus, I'll let you in on why posting less frequently might actually be the key to more success. Let's decode the secrets together and skyrocket our presence on YouTube, no matter our age.

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Transcript

Click on a timestamp to play from that location

0:00.0

Guess what you're not too late for you to blow up on YouTube.

0:04.0

Whether you thought about getting in and wondered if you've missed the opportunity or if you've got a

0:08.1

YouTube channel but it's like kind of dead, I'm going to share with you today exactly

0:12.0

what you need to do to blow up your

0:14.7

YouTube channel because guess what you have not missed the opportunity I don't

0:18.5

care how old you are I don't care how late you think you are to the game it is

0:22.4

still possible.

0:23.4

And in fact, if you're a mid-lifer, somebody who's over 40,

0:26.8

your content is in high demand.

0:28.8

First, a backstory. I started my YouTube channel in 2006. I think that's probably the year

0:36.0

that YouTube started and I posted up some fitness content back then I was on TV so I did get some steady growth of subscribers for the

0:47.4

first 14 years I literally grew about 8,000 subscribers and that's like nothing to you know scoff at but about 8,000 subscribers per year for 14 years and I would mess around and I never could understand like why can't I make YouTube blow up

1:05.2

and looking back at my old content like now I totally get it but I also was like

1:12.3

frustrated because it felt like a lot of work. I couldn't see the

1:15.6

return of investment even though I've got lots of friends who are killing it on

1:20.2

YouTube who that's their primary lead source that is they're a huge source of

1:24.7

their income they're constantly telling me like she lien you're so good on video

1:27.7

you're very comfortable on video like you like video most people don't like

1:31.3

video why wouldn't you do YouTube? You like

1:33.1

long form more than you like short form. Why wouldn't you do YouTube? And I wanted to do

1:37.4

YouTube, but every time I tried to do YouTube, it just never went

1:39.8

anywhere. So I just couldn't justify spending the money. So in this episode of

...

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