To all beef, patty, special sauce, lettuce, cheese, pickles, onions, on a sesame seed bun.

It's one more thing.

Armstrong and Getty.

One more thing.

Was that the smartest, most successful marketing campaign, the history of advertising?

It's got to be.

If you're roughly our age, you grew up when that was the Big Mac commercial, and everybody can still repeat it.

I mean, how?

Well, and it was a contest, too.

If they, like, called you up and you could do that within five seconds, you'd win a thousand bucks or whatever it was.

Every kid I knew in the playground could say two all beef, patty, special sauce, lettuce, cheese, pickles, onions, and a sesame seed sesame seed bun which is the big mac which how do you get millions of kids across the country to

memorize all the ingredients of your number one sandwich it is that is a pretty successful ad campaign

um but we have something big mac related michael yeah viral video guy goes behind the scenes and shows how things are made, and this is a Big Mac being made.

Okay, I need two Big Macs right now if they're in front of me.

Go ahead.

Put your Big Mac bun down, so the top goes there.

It's called the crown.

The heel goes there, and this is the club.

It's the middle piece of the bun.

It says it on both sides, has its own spot. You put your buns in the box.

Your crown's on the top, your heels on the bottom, your club's on top of your crown. It gets one shot

of Big Mac sauce on each side. It gets the dehydrated onions, and then it gets about a half ounce

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