Big Mac Meets Big Data: McDonald’s Buys AI Company
Business Wars Daily
Audible
4.6 • 717 Ratings
🗓️ 2 April 2019
⏱️ 5 minutes
🧾️ Download transcript
Summary
Today is Tuesday, April 2, and we’re looking at McDonald’s vs. Burger King.
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Transcript
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| 0:00.0 | Wonderly Plus subscribers can listen to Business Wars daily ad-free right now. |
| 0:04.8 | Join Wonderly Plus in the Wondery app or on Apple Podcasts. |
| 0:08.5 | If you or someone you care about has cancer, |
| 0:11.5 | Macmillan Cancer Support's online community is here to help from day one. |
| 0:16.1 | Macmillan's free online forum provides a safe space to get support from both experts and others who've been |
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| 0:42.0 | Find support 24-7 from people who get what it's like to have cancer. |
| 0:46.7 | To join, search McMillan online community. |
| 0:49.3 | One, three. From Wondry, I'm David Brown, and this is Business Wars Daily on this Tuesday, April 2nd. |
| 1:08.7 | How do you spell I'm loving it in binary? |
| 1:11.6 | Try asking McDonald's. |
| 1:13.4 | Last week, the fast food chain announced it spent $300 million to buy an artificial |
| 1:18.7 | intelligence business, its biggest acquisition in 20 years. |
| 1:23.3 | It bought an Israeli startup called Dynamic Yield. |
| 1:26.5 | Dynamic Yield uses machine learning to help companies make on-the-fly decisions and to personalize products and services. |
| 1:34.1 | At first, McDonald's will use it to vary digital drive-through menu displays, according to weather, current restaurant traffic, time of day, and trending menu items. |
| 1:44.1 | McDonald's claims the deal is one of the first to bring AI to brick-and-mortar restaurants. current restaurant traffic, time of day, and trending menu items. |
| 1:48.6 | McDonald's claims the deal is one of the first to bring AI to brick and mortar restaurants. |
| 1:54.0 | The chain's executives told Wired magazine that it will use algorithms to speed up your order and to sell you more soda and chicken nuggets. |
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