Better Data Could Mean Better Dating
Science Quickly
Scientific American
4.4 • 1.4K Ratings
🗓️ 9 August 2018
⏱️ 2 minutes
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| 0:00.0 | This is scientific American 60 second science. I'm Christopher Intagiyata. |
| 0:07.0 | Dating apps like Bumble and Tinder can help singles couple up. |
| 0:11.0 | But online dating, it's also great for scientists. |
| 0:14.0 | There's so much folk wisdom about dating and very little hard evidence. |
| 0:20.0 | Elizabeth Brooke is a computational social scientist at the University of Michigan. |
| 0:24.4 | She recently used online dating data to answer this question. |
| 0:27.7 | What does it mean for someone to be out of your league and is there a way that we can study |
| 0:31.2 | that using the techniques of network science. |
| 0:34.1 | Brooke and our colleague Mark Newman studied who swapped messages with whom on a popular online |
| 0:38.8 | dating platform in the month of January 2014. |
| 0:42.3 | They categorize users by desirability using page rank, one of the algorithms |
| 0:46.5 | behind search technology. Essentially, if you receive a dozen messages from desirable users, you |
| 0:52.4 | must be more desirable than someone who receives the same |
| 0:55.0 | number of messages from average users. And then they asked, how far out of their league do online |
| 1:00.8 | daters tend to go when pursuing a partner? |
| 1:03.0 | I think people are optimistic realists. |
| 1:05.0 | In other words, they found that both men and women |
| 1:08.0 | tended to pursue mates just 25% more desirable than themselves. |
| 1:12.0 | So they're being optimistic, but they're also taking into account |
| 1:17.2 | their own relative position within this overall desirability hierarchy. |
| 1:21.4 | All the graphs and charts are in the journal Science Advances. |
| 1:25.0 | And the study did have a few more lessons for people on the market. |
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