Could you handle someone eating breakfast like this for six weeks. The original social experiment is back.

Big Brother returns Sunday 6th of October on IT2 and ITX.

Attention. This is a public service announcement from Oakley. It works in tea.

Attention. This is a public service announcement from Oakley. It works in tea. Thank you. Welcome to our best of the year, I look back at some of the great guests we've had

here on On-Brand.

Up first, the always entertaining Malcolm Gladwell.

In this clip, we learn Malcolm's inspiration for his most successful books like

outliers blink and the tipping point leading to a discussion of his new book

bomber mafia.

Malcolm Gladwell he is is, of course,

they, has the podcast revision of history.

His newest book, The Bomber Mafia,

A Dream of Temptation, Longest Night

of the Second World War, is now in paperback.

He's had five New York Times

best-selling books, The Tipping Point, Blink, Outliers, What the Dogs Orr and

other Adventures, David and Glyeth, Underdogs, Nureg's Misfits, not of

Battling Giants, talking to strangers,

we should know what people we don't know.

Just the best description I've seen of him

is a interviewer said he's 21st century's defining zeitgeist surfer.

How do we feel about that?

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