Yo, this is Rob Harvilla from 60 Solls that explain the 90s, the world's greatest loopy and perverse and inaccurately named Music Nostalgia Podcast.

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These are just some of the names people yell at me on the internet because we're back.

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Today's episode is about the news media.

About one week ago, the new news organization Semaphore launched.

Its CEO is Justin Smith, who was the CEO of Bloomberg News and before that, the president of the Atlantic, my company.

The co-founder and editor-in-chief is Ben Smith, who's been all over the place and was most recently the media columnist for the New York Times.

Now, one thing that journalists love to do is talk about other journalists.

And the truth is, we don't really do a whole lot of that on this show.

But what this episode supposes is maybe we should because media gossip is fun.

Sometimes stupid, but sometimes incredibly important.

And Semaphore, which has global aspirations, has an interesting twist on its presentation of the news that I find particularly interesting.

And particularly deep in terms of the way that audiences consume news information.

Semaphore's newsletters are meant to be down the middle, just the facts man reporting, but they have a section set aside for the author's opinion.

When the first few newsletters came out, a couple of my friends who saw this said, huh, that's kind of weird, right?

Like a mini op-ed inside of a news article.

And I was like, no, I love this.

I love it because it's something that I try to do on this show.

Sometimes when there's a really complicated topic, particularly a really controversial topic, I'll say let's break this up into evidence versus interpretation.

Part one, here are the facts that we can all agree on, here are the numbers, here are the things that happened in the physical world.

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