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A Dana Perino Podcast: Everything Will Be Okay

Being Your Authentic Self with IT Cosmetics Founder Jamie Kern Lima

A Dana Perino Podcast: Everything Will Be Okay

FOX News Podcasts

Education, Society & Culture, Books, Self-improvement, Careers, Business, Arts

4.24.2K Ratings

🗓️ 1 July 2021

⏱️ 47 minutes

🧾️ Download transcript

Summary

This week, Dana is joined by founder of IT Cosmetics and New York Times bestselling author, Jamie Kern Lima to discuss how she started her now-billion-dollar company in her basement and how her authenticity helped it become one of the largest luxury beauty brands in the country. Later, Jamie explains why she wanted to write her book, Believe IT: How to Go From Underestimated to Unstoppable. Keep up with Dana on Twitter: @DanaPerino Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

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0:00.0

From the Fox News podcast network, I'm Dana Perino and everything will be okay.

0:07.0

Hello and welcome back.

0:19.2

Last week we spoke to two very influential people in my life, Holly Props and Dame Anne

0:24.0

Gloge.

0:25.0

I loved when Anne shared the story of instilling in her children that you always have enough

0:30.3

to help other people.

0:32.3

My guest this week took a different path to giving back and has been helping women

0:36.0

feel beautiful ever since.

0:38.2

She made a decision to change her life and boy did she.

0:51.4

In San Diego I found work in public relations and had clients in the tech industry.

0:55.8

To be honest, most of them were jerks.

0:58.3

I remember this one guy who was mad at me that he wasn't on the front page of the Wall

1:01.7

Street Journal.

1:02.9

I explained that without a bigger hook that wasn't going to happen.

1:06.6

And he said to me, Dana, who is the boss of you?

1:10.3

It is me, that's who.

1:12.4

As I was flipping him off into the phone, I knew right then I wanted to be my own boss

1:17.2

one day.

1:26.9

Jamie Kern Lima is a New York Times bestselling author and founder of It Cosmetics, a company

1:31.8

she started in her living room and has since grown into the largest luxury makeup brand

1:36.6

in the country.

1:37.6

Jamie sat down with me to talk about her book, Believe It, How to Go From Under Estimated

...

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