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Bourbon Pursuit

Behind The Pursuit: Non-Distilling Producers Vs Contract Distilling

Bourbon Pursuit

Bourbon Pursuit

Hobbies, Food, Arts, Leisure

4.9866 Ratings

🗓️ 6 October 2023

⏱️ 34 minutes

🧾️ Download transcript

Summary

Subscribe to Behind The Pursuit: From Bourbon to Brand There can be a lot of confusion when it comes to the term 'NDP' or Non-Distilling Producer and a producer who makes contract distilling purchases. Both are, in essence, buying whiskey instead of making whiskey, but what other factors are at play to separate these two?  We hit on: What does the sourced market inventory pool generally look like? What is the largest hurdle for brands at the mercy of the sourced market? What does it look like for a brand to use either model long-term? What has it looked like for brands that have started in the sourced market and pivoted to their own distilling or contract distilling? For someone who does rely on contract distillation, are there concerns with expansions, buyouts, brands going in different directions etc. from those who are producing whiskey for them and those implications to your brand?  How do you differentiate your brand from others when so many have access to, essentially, the same base product? and much more. For questions or topic requests on upcoming episodes, email us at [email protected].

Transcript

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0:00.0

Hey everyone, we're taking the day off, but here's another fantastic episode of Behind the Pursuit.

0:06.3

And this one just features Ryan, and he talks about the differences between non-distilling producers and contract distilling.

0:12.9

There's a weird conundrum going on right now that we've seen in American whiskey,

0:16.5

and that's about having a badge of honor when you distill your own stuff.

0:20.4

But honestly, who cares?

0:22.5

And other products like scotch and wine, or even getting into literally every product in existence,

0:28.9

like clothes, watches, electronics, and the food that you buy at the grocery store,

0:33.4

everything is sourced and copac.

0:35.7

Now, I won't give too much away, but I really love Ryan's philosophy on this.

0:39.9

And I'd love to hear what you think as well.

0:42.2

Make sure if you like this episode, go subscribe to our other podcast called Behind the Pursuit,

0:47.3

from Bourbon to Brand, of course, wherever you get your podcast.

0:50.4

Cheers, everyone.

0:51.7

Hey, everyone, it's Kenny here. And when you listen to Ryan and I on Whiskey Quikis, we're talking about tasty notes such

0:57.0

as vanilla and caramel, toasted oak, and baking spice.

1:01.0

And you're probably wondering, well, why am I not getting these notes?

1:04.0

And here's the thing, your nose is the key to unlocking those flavors.

1:08.0

And nose your bourbon has created an incredible training kit using

1:10.9

real ingredients and nothing synthetic. And these kits make perfect gifts for any bourbon

1:15.8

love in your life, or you can finally treat yourself and understand what you've been missing

1:20.4

when you're listening to our episodes as well. Head to Nose Your Bourbon.com and use code BP10

1:26.4

to save 10% on your order. That's Nose Your Bourbon.com and use code BP10 to save 10% on your order.

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