One of my favorite things to like write about and now to talk about on this show is Beets. I think there are a few interesting reasons as why as to why I think Beets is just a really fascinating situation.

There's the dichotomy of Beats being an Apple subsidiary.

There's looking at the product decisions

that Beats makes compared to the product decisions

that Apple makes.

There are the questions and the curiosities around the relationship between Beats and

Apple as the subsidiary.

How much say does Apple have in? How much say does Apple have in Beats Products Roadmap and the sort of

chips that Beats uses in its products, the integration with Apple Platforms. But I think the most interesting thing, the funnest thing about Beets right now, is that they're just kind of killing it.

I don't know if you've had the same impression Mayo, but they've been on a little bit of a role, I would say, over the past six months.

I would agree, they have released some pretty compelling options at pretty good price point.

Meanwhile, we're in a slump where Apple hasn't updated

Airpods of any of the models actually because Airpods Max are sitting latent

Airpods pro are between phases, right?

They keep adding some software features,

but there's no new harder expecting.

We got the USBC Airpods Pro with the lossless feature.

Well, that's huge.

That's huge. That's huge. It's huge. Yeah. And Airpods normal haven't changed, right? We're waiting for the

there's an update to them coming this year, we believe. And Airpods Pro next gen will be next year. So in the interim phase where Airpods have basically just

plotted along and the Airpods third gen was somewhat controversial compared to the second gen right in terms of what extra features it added

is it worth the price the new design of the stems doesn't work with some people's ears and so the

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