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The Documentary Podcast

BBC Trending: The cost of an addiction to Somali TikTok battles

The Documentary Podcast

BBC

Society & Culture, Documentary, Personal Journals

4.32.6K Ratings

🗓️ 30 October 2024

⏱️ 18 minutes

🧾️ Download transcript

Summary

They call it the Big Game. Somali influencers are taking part in clan-based battles on TikTok. A US college student who spent $4000 in just four minutes tells the BBC she regrets ever getting involved. She felt addicted to the draw of defending her clan and says she was later harassed by an influencer. The trend is taking Somali social media by storm but many are worried these games go beyond entertainment and are contributing to a toxic environment online.

Transcript

Click on a timestamp to play from that location

0:00.0

That's meant to be the sound of a lion, roaring as it runs across my screen.

0:09.2

It costs about 400 US dollars and in Tiktop money many thousand coins.

0:17.0

Donations like this help fund what's known as the big tribal game.

0:25.0

Actually we have been waiting for the game almost three to four months.

0:30.0

All the money I received I'm not spending for myself, for my family or for my

0:36.1

school fee. I'm just spending on Tik-Tok.

0:40.6

Welcome to the documentary from the BBC World Service.

0:44.0

I'm Jack Goodman for BBC Trending,

0:46.0

and this week we're looking at the cost of an addiction to Somali

0:50.0

Tik-Tot games.

0:51.0

And if you haven't watched them as, you may think these people are talking about something

0:56.7

that cannot exist.

0:59.2

Somali's in East Africa and in the diaspora are watching Tik-Toc live streams where influences from different clans battle each other for money to defend their clans honor.

1:07.5

Thousands of dollars are being spent on these virtual events.

1:11.0

In some games, more than a,000 people have tuned in, but the type of insults

1:15.8

exchanged by rival clans, arguing over the past, is causing concern over inflaming divisions

1:21.8

in the community.

1:23.2

I have seen a lot of neighbors who used to live together in a humble way,

1:29.6

who used to share plates are now divided.

1:33.6

Who's taking part and why are these games so popular?

1:36.9

It goes beyond mere entertainment.

1:39.1

And the power of these influences seems to be getting out of control. We'll hear from a woman who became

...

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