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slash UK slash AI for people. Welcome to Science Talk, the weekly podcast of Scientific American

for the seven days starting March 26, 2008.

I'm Steve Murski.

The baseball season is already underway,

so this week on the podcast, we'll talk about some baseball-related science

with editor Dan Gordon and statistician Shane Jensen,

who are not Joe Gordon and Jackie Jensen.

Plus, we'll test your knowledge about some recent science in the news.

Dan Gordon is the managing editor at Dana Press, which publishes books and articles about the brain.

It's part of the Dana Foundation, which supports brain research.

Gordon edited a new volume that looks at baseball and the brain.

I called him at his office in Washington, D.C.

Mr. Gordon, good to talk to you today. Hi, Steve. Good to talk to you.

Inside the heads of players and fans is a subtitle. The title is Your Brain on Cubs. Tell me about

the origins of this book. How this book happened? Well, it arose from actually a pretty sad memory, especially for Cubs fans, and for the baseball

fans, too, who feel for us, and that was the postseason in 2003, when the Cubs appeared to be

just moments away from making it to the World Series for the first time in decades, and then

...