Balancing Measurement, Common Sense and Intuition | 4A's Strat-Fest Fireside Chat
The GaryVee Audio Experience
Gary Vaynerchuk
4.8 • 18.3K Ratings
🗓️ 30 June 2019
⏱️ ? minutes
🧾️ Download transcript
Summary
Hope your Sunday is going absolutely perfectly. Today’s you’ll hear an awesome episode from the 4As Strat fest in October of 2016. I talked a lot about the shortcomings of traditional media, dealing in alternatives and the ROI of different situations. Enjoy the episode and the rest of your weekend, please please let me know what you thought on social @garyvee <3
Timestamps:
6:23 - Why the Traditional Media is Broken
9:05 - What Gary Does for a Living
12:40 - Common Sense and Measurement Matters
14:25 - Measuring the "Thing"
Transcript
Click on a timestamp to play from that location
| 0:00.0 | Having that DNA has helped me the amount of times I've walked into a meeting where the Millard Brown case study the data logic study and the MM |
| 0:07.9 | Have said everything is phenomenal and the business is down 17% |
| 0:11.3 | Is way too often and somehow we accept that so I think we have to have a far more serious conversation around measurement |
| 0:18.8 | Because we're measuring the wrong things. This is we are absolutely somehow eliminating common sense from the equation |
| 0:27.7 | This is the Gary V. Audio Experience |
| 0:32.2 | Today you'll hear an awesome episode from the 4A's Stratt Fest back in October of 2016 |
| 0:38.4 | Gary talks a lot about the shortcomings of traditional media |
| 0:41.7 | Dealing in alternatives and the ROI of different situations |
| 0:45.4 | Enjoy the episode and the rest of your weekend. Please let us know what you thought on social Gary V. Up next |
| 0:50.7 | You will notice that we have two chairs next to me |
| 0:54.3 | One of these chairs is for |
| 0:57.0 | Kerry Flynn who is a journalist who's written for Huffington Post Forbes money magazine and is now business reporter for Mashable with a particular |
| 1:06.5 | Specialism in the tech industry the other chair is for Gary V. Chuck who has a formidable |
| 1:14.2 | Headline which is Gary V. Chuck builds businesses |
| 1:17.3 | And that is something that absolutely no one can argue straight out of college |
| 1:22.3 | He took his family business from three million to 60 million in five years |
| 1:27.1 | He's a prolific angel investor in venture capitalists with investments including Uber Facebook and Birch Box |
| 1:33.9 | He now runs VaynerMedia |
| 1:36.2 | Social media first digital agency and has been named to both fortune and Crayon's 40 under 40 lists this year |
| 1:44.6 | Please welcome Kerry and Gary |
| 1:53.3 | Hello |
| 1:55.3 | Hey guys, thank you for that great introduction |
... |
Please login to see the full transcript.
Disclaimer: The podcast and artwork embedded on this page are from Gary Vaynerchuk, and are the property of its owner and not affiliated with or endorsed by Tapesearch.
Generated transcripts are the property of Gary Vaynerchuk and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.
Copyright © Tapesearch 2026.