Call me a pessimist, but I still think students are going to use their

parents money to pay for homework help. Sometimes you might want a human to

help you prepare for a test or when you have like a complex image-based problem

that comes from a textbook. We'll see what happens. It's on my watch list. I

currently don't own the stock, but I think it's one of the most interesting sort

of canaries in the coal mine companies with regard to the generative AI

story. I'm Mary Long and that's Ricky Mulvey. I got together with Ricky and

our fellow Motley Fulmoney co-host, Dieter Willard, to talk back to school

season and which companies could see a boost as students return to the

classroom this fall. We discuss big-name brands that have won over the hearts of

college interns, six stocks that cater to back-to-school trends, and some

foolish wisdom for the students in your life.

Somehow it is September and while many stores might like you to think that

it's already Halloween and that the winter holidays are just around the

corner, here at the fool we like to live in the moment and the moment is still

back-to-school season. So I'm here with Ricky Mulvey and Dieter Willard and

today we're covering some companies that could ride the tailwinds of back-to-school

trends. Those tailwinds also are pretty substantial. Dieter, you dug into

some of the numbers from the National Retail Foundation. Just how big is the

back-to-school market? Yeah, it's pretty big. Back-to-school spending

expected to reach a $41.5 billion. People are expected to spend an estimated

$900 each and electronics is huge. 69% are expected to buy electronics.

...