Light that spark fire nation JLD here and this is an audio masterclass of rocking the world of S E O my friends you've heard the word before you probably know a little bit about it

maybe some of you know a lot about it. I know a lot of us know almost not about it. This episode by Rebecca Gill is absolutely on fire. She is going to drop value bomb after value bomb about how you can rock the world of S E O

and this is not rocket science fire nation. This is something that you can implement in your business today and make massive changes and improvements in what you have going on when people go to Google and type keywords relevant to your business. Now who is Rebecca? Well she is a well rounded business background and over 20 years of experience in both sales and online marketing and in addition to running the day to the activities of web savvy marketing. She also provides full service SEO consulting one on one SEO coaching. Publishers

online SEO courses host a weekly SEO podcast and teaches on site SEO boot camps. She loves to teach the latest SEO strategies and help businesses grow their online footprints. And before we dive in let's take a quick moment to think our sponsor.

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Rebecca say what's up to fire nation and share one thing about yourself that we'll find unique and interesting.

Well hello fire nation I'm excited to be here I would tell you the unique thing about me currently is the fact that I am a city girl soon to be farm girl.

And given the fact that I can't tell the difference between a weed and a flower that makes it an interesting transition.

Were you moving from and were you moving to I am moving from Metro Detroit inside Michigan up to northern Michigan we bought 27 acres and I'm going to learn how to birth cows and

share alpacas.

I think you need those alpacas at least they're fair because all I think of is burr when I think of northern Michigan is that right.

It is it is very accurate yes.

Being a manor I can say that with complete sympathy and understanding so fire nation we're going to be killing this masterclass today in a good way.

We're going to be talking about the world of SEO but specifically Rebecca is going to be rocking the world of SEO and this is something that a lot of a struggle with I mean here I am almost six years into my business and it's still one of the main things that I have my CTO working on.

SEO this you know ranking that you know Google analytics you know all these different things.

You just have to stay on top of your game because when it comes down to it people go to Google and they type in questions and they're typing in questions that you have the answer to and that you should be answering because it will help you in your business you better be on that first page you better be one of those first four or five results.

Otherwise you're just not relevant so Rebecca with that being said what exactly is SEO.

So SEO is short for search engine optimization and it's basically helping the search engines best present your content to people who come to like Google or Bing and search for things and for as long as people will have questions and use the internet SEO will be in existence and it will be important.

Absolutely it's just the reality fire nation so why is SEO critical to entrepreneur specifically I give some examples and some reasons why you know one of the biggest reasons is because.

SEO is something that entrepreneurs can do themselves is something that they can learn and I know there's a lot of SEO consultants out there will that will tell you just the opposite but I completely disagree with that I'm self taught.

And so SEO is something that entrepreneurs can do themselves they can continue to grow it and it's not something that is going to be limiting of their time where if you're trying to do referrals and build your your in person networking you only have so many hours in the day but once you actually build up your SEO and you have it going that lives on and it can live on for a decade or 15 years you can continue to rank with existing content and that is super powerful the other thing I love about it is.

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