Argue Less: Assert Yourself by Framing Conversations with Jefferson Fisher
Kwik Brain with Jim Kwik
Jim Kwik, Your Brain Coach, Founder www.KwikLearning.com
4.7 • 5.1K Ratings
🗓️ 22 September 2025
⏱️ 21 minutes
🧾️ Download transcript
Summary
Have you ever walked away from a conversation thinking, why did that get so heated? Wishing you’d found the right words instead of freezing up or overreacting.
The truth is, the next argument you have doesn’t have to be an argument at all.
In this episode, I’m joined by trial lawyer and bestselling author Jefferson Fisher, who has spent his career navigating high-stakes conversations where every word matters. Together, we break down simple but powerful strategies you can use to stay calm, confident, and clear—even in the heat of conflict.
You’ll learn how a single word swap can transform an entire conversation, how to pause before reacting so you don’t get emotionally hijacked, and why confidence isn’t something you summon beforehand but something you earn by how you speak.
If you’ve ever wanted to argue less, influence more, and finally feel heard, this episode will give you the tools to make your next conversation the one that changes everything.
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Transcript
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| 0:00.0 | Welcome to Quick Brain, bite-size brain hacks for busy people who want to learn faster and achieve more. |
| 0:06.0 | I'm your coach, Jim Quick. |
| 0:08.0 | Free your mind. |
| 0:10.0 | Let's imagine if we could access 100% of our brain's capacity. |
| 0:15.0 | I wasn't high, wasn't wired, just clear. |
| 0:18.0 | I knew what I needed to do and how to do it. |
| 0:20.0 | I know Kung Fu. |
| 0:23.3 | Show me. |
| 0:25.4 | Welcome back Quick Brains. I am your host and your brain coach Jim Quick. I have a question for you. |
| 0:30.8 | Have you ever walked away from a conversation thinking, why did that get so heated? |
| 0:36.9 | Or I wish I had said that better. And you're left |
| 0:40.8 | wondering why yet another conversation didn't pan out as you envisioned it. Today, we're |
| 0:46.9 | joined by someone who goes up against people whose primary job is to make sure he loses every |
| 0:53.4 | single day. Jefferson Fisher is a trial lawyer, |
| 0:57.5 | a speaker, and the best-selling author of this book, which I highly recommend, |
| 1:02.6 | it's called The Next Conversation, so all our quick readers could get your copy. When it comes to |
| 1:07.8 | a jury trial, the stakes are, as you can imagine, incredibly high. |
| 1:12.5 | Jefferson is here to share with us how you can show up as more of your best self, even in |
| 1:19.8 | life's and works artist conversations. So welcome to the show, Jefferson. |
| 1:25.5 | Great to meet you, Jim. And I'm just honored and thrilled to be able to talk to the quick community. |
| 1:32.5 | I feel like y'all are the gold standard of lifelong learners. |
| 1:35.5 | So to be here and talk with you, man, it's a huge honor. |
... |
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