Are you in a rut? Listen to this.

The GaryVee Audio Experience

Gary Vaynerchuk

Business, Marketing, Entrepreneurship

4.8 • 18.1K Ratings

🗓️ 6 December 2023

⏱️ 75 minutes

🔗️ Recording | iTunes | RSS

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Summary

I've been saying this for 20 years: try different shit. It's important to challenge yourself, whether that means experimenting with new content pillars or stepping outside of your comfort zone in your personal life. It is easy to fall into a rut when you have something that works, but if you try enough new things, you'll find paydirt.
On today's episode of the podcast, I'm sharing a 4Ds session that I recently held. I sat down with business owners and entrepreneurs to help take their businesses to the next level. I hope you enjoy it!

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Transcript

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0:00.0	So the thing that's definitely happening in your world,
0:01.9	that you're not challenging yourselves
0:03.7	to figure out other ways to do content.
0:06.4	People get into ruts.
0:07.7	They have something that works, and they do it for next seven years.
0:10.5	Like you have to try different shit.
0:12.0	Like, again, the thing I'm most proud of and
0:13.7	I want you all to go look at my last hundred posts on Instagram we're trying all
0:16.8	sorts of shit I'm saying the same shit for 20 years but if you find different
0:20.3	creative ways and you understand you can find that pay dirt.
0:23.2	Attention is the number one asset.
0:26.4	Hello, hello, ready and rock and roll.
0:28.2	I think I'm sure the team's prepped you for this,
0:29.8	but I think we've done this long enough to know that, you what I encourage you do is like to go as deep as possible to your actual question.
0:37.0	It's cool that other people get value from it, but don't shy away from the most nerdy,
0:43.0	nerdy detail because that's what this portion's about.
0:45.0	So feel free, and it's nice to be with all of you.
0:48.0	How do we not be commoditized against our peers?
0:51.0	You know, if you look at the on-the-field product of, you know, a competitor of the
0:55.1	adult sports, you know, world over in New Jersey, it's very similar.
0:59.7	So often the first time we're compared to our competitor like hey how come they're
1:03.6	a hundred dollars cheaper or you know this or that why are they a hundred dollars cheaper?
	...

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