It’s the most emotional time of the year. At least according to the internet. In this episode, Jason and Emily talk about why so many holiday videos right now feel designed to make you cry and whether that kind of sentiment actually connects or just feels forced. They discuss the pressure to manufacture meaningful moments, the difference between genuine nostalgia and emotional marketing, and why Christmas content has turned into a competition for tears. They also get into holiday get-togethers, family dynamics, and the expectations that come with them, plus a look back at old Christmas ad campaigns and why they felt different. Funny, honest, and refreshingly grounded, this episode is a breather from the seasonal overload. Learn more about your ad choices. Visit megaphone.fm/adchoices